What are the best ways to build a sustainable business model as a motivational speaker?

A good way to identify your niche is to develop a framework around your own story. If you have experience in an area where others experience challenges, your journey and the experience you gathered along the way will be extremely helpful. Try answering the questions below to figure out your niche: 1. What benefit does the experience/pain of your story contain. It will likely start "I can help you..." 2. What research has been done in this topic? How do the frameworks overlay onto your story? 3. Re-label your story/scientific framework to create your own, teachable framework that can be applied to keynotes, books, products, courses etc.

Quando iniciei minha trajetória como Palestrante, Treinador e Mentor, eu tinha muita dificuldade para conseguir servi?os. Em uma de minhas viagens aos Estados Unidos, observei em uma padaria, que haviam três meninas com enorme tabuleiros pendurados em seus pesco?os do lado de fora da empresa. Elas ofereciam alguma coisa para os clientes. Ao indagar a um amigo o que era aquilo, ele disse: degusta??o. Só que os produtos eram do tamanho real. Eu falei:"se eu provar dessa degusta??o n?o conseguirei comer mais nada hoje." Ele sorriu e disse: "hoje n?o, mas amanh? você terá fome novamente."Na hora entendi! O poder da semente. Preciso semear. 90% de meus clientes s?o frutos de degusta??o. Quem semeia colhe.

Signature Talk has to be the unique selling proposition. Uniqueness comes in the choice of words References taken be it statements or data that are from authentic sources available to cross checking . Intriguing ,real life stories of your self or others make it more relatable. Create a pattern to start or close your talk. Even if it is same repetitive words or thought, that will make a mark in your show

When thinking income streams, you need to balance cost with your required engagement level to allow for scalability: Free, No Touch: - newsletter, lead magnet, podcast Low Cost, Low Touch: - books, audio programs, online courses Medium Cost, Medium Touch - group coaching programs, membership sites High Cost, High Touch, - mastermind group, retreat, 1-1 coaching, keynote speeches, teach your framework to others Super-High Cost, Super High Touch - consulting Ask yourself what additional value each level of your product funnel could bring to the client or consumer and allow them to further their own engagement with your content and ideas.

Here are the most popular ways to monetise your speaking career: - Workshops - Retreats - Coaching - Consulting - Courses Having a signature program that your audience can sign up for is very important. Versions of the signature program can help you build on the workshops, retreats, coaching and consulting.

Understanding your brand is more than aesthetics and taglines. Your personal brand as a motivational speaker will be the difference between hiring you and hiring any one of the dozens of other SMEs that speak on similar topics. Platform building is often thankless and ineffective when you are looking at followers and likes- which many times look impressive on your socials but don't translate into engagements or clients. What actually matters is building community. Serve the people "in front of" you. Determine how best to serve the people your work is resonating with and the community will grow. Gaining clarity on your brand will help you be distinct and appealing as a motivational speaker and building community will generate an audience.

Speaking in public whether in person or via any social media platform requires courage above all. The next most important requirement is knowing your audience…who they are, what are their aspirations etc. Motivational speeches need to address the specific needs of that audience…the age group, cultural and educational background, personal goals, industry in which they work etc. Your message should be clear with convincing stories and life experiences. It greatly helps if the speaker has had life changing experiences. Sincerity, empathy and vulnerability need to be the key attributes to be cultivated. Practice well. Believe in what you say and yourself.

An element of surprise attracts the audience. Hence upgrading skills and adding more knowledge helps you to attract new audiences and grip on the old ones too Giving references to books or authors you have read makes you stay ahead

The top three areas for skill development for a motivational speaker are: 1. Framework Creation How can you take a complex concept and turn it into a simple, easy-to-replicate model. This can then be turned into a speech, product, book or course that can increase reach or add revenue. 2. Content Creation Don't be scared to put your ideas out there for free. Taylor Swift's latest concert earned her $10m per night, even though you can listen to her music for free online! 3. Business Skills Most speakers never get to the professional status as they don't understand the skills of marketing, sales and customer retention that finance their passion.