What are the best tools for creating and scheduling tweets from your content?

1 Why repurpose content for Twitter?

Repurposing content for Twitter has many benefits for your inbound marketing strategy. First, it helps you reach new audiences who may not be aware of your content on other platforms. Second, it boosts your SEO and authority by linking back to your original sources. Third, it saves you time and resources by reusing and recycling your content instead of creating new ones from scratch. And fourth, it increases your engagement and retention by providing value and variety to your followers.

2 How to repurpose content for Twitter?

When repurposing content for Twitter, there are various approaches to take depending on the type and format of the original content. To start, extract the main points, quotes, stats, or tips from your content and create tweets with a call to action and a link to the source. Additionally, use images, videos, GIFs, or audio clips to make your tweets more eye-catching. You can also create infographics, slides, or charts from your content and share them as tweets. Moreover, include hashtags, mentions, polls, or questions to boost visibility and engagement. Join relevant conversations or trends related to your content and provide valuable information with your tweets. Finally, experiment with different lengths, tones, and formats of your tweets to test which works best for your audience and goals.

3 What are the best tools for creating tweets?

To create tweets from your content, you need tools that can help you generate, edit, and optimize your tweets. Lumen5 is a great choice for quickly creating videos from blog posts or articles with various templates, styles, music, and voiceovers. Headlime uses AI to write catchy headlines, captions, and tweets for your content. And with SparkToro you can find the most popular and relevant hashtags, accounts, and topics for your content to craft your tweets and join the conversation.

4 What are the best tools for scheduling tweets?

Scheduling tweets from your content requires tools that can help you plan, organize, and automate your tweeting. Two of the most popular and effective tools for this purpose are Buffer and Hootsuite. Buffer allows you to schedule tweets in advance and post them at the best times for your audience. It also provides a content calendar, performance tracking, and team collaboration. Hootsuite enables you to manage, monitor, and schedule tweets from one dashboard, as well as create campaigns, assign tasks, and engage with followers. TweetDeck is another useful tool that lets you schedule, edit, and delete tweets from a single interface. It also enables users to create lists, columns, and alerts to organize their Twitter activity. All of these tools can be integrated with other services like Lumen5, Headlime, and SparkToro to streamline or diversify tweeting.

5 How to measure and improve your tweeting?

To measure and improve your tweeting from your content, you need tools that can help you analyze, optimize, and learn from your results. Twitter Analytics provides data and insights on tweet performance, audience profile, and trends. You can also use Sprout Social to measure and improve engagement, reach, and influence on Twitter, as well as to understand your audience and industry. HubSpot helps align tweeting with inbound marketing goals, as well as access CRM, email marketing, landing pages, and lead generation features to convert Twitter traffic into leads and customers. All of these tools can be used to evaluate repurposing strategies and tactics, optimize repurposing efforts, and integrate repurposing with business growth.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?