What are the best practices for choosing fonts for different media and platforms?
Fonts are an essential element of brand design, as they convey the personality, tone, and message of your brand across different media and platforms. However, choosing the right fonts can be challenging, as you need to consider various factors such as readability, compatibility, consistency, and style. In this article, we will share some of the best practices for choosing fonts for different media and platforms, based on typography history and evolution.