What are the best metrics to measure the effectiveness of a green innovation strategy?
Green innovation is the process of developing and implementing new products, services, processes, or business models that reduce environmental impact and create social value. As a management consultant, you may be asked to help your clients design and execute a green innovation strategy that aligns with their vision, mission, and goals. But how can you measure the effectiveness of such a strategy? What are the best metrics to use? In this article, we will explore some of the key aspects of green innovation metrics and provide some examples and tips to help you choose and apply them in your projects.