How do your values create a positive impact?

The most valuable mentoring I ever received was from a senior executive who was instrumental in my promotion to Vice President. He invested substantial time with me to explain his vision of ethical leadership. He used stories to illustrate real life challenging situations and how our company's leaders make decisions. We talked deeply about the company's values and how the values shaped our thinking. We also talked about instances when sub-optimal decision making occurred. Most often, he explained, someone made a decision that was inconsistent with our values. My mentor placed great trust in my growing responsibility and he expressly shared his expectations for me to keep our values close when leading my team.

sharing value of our values makes a big impact > awareness, behaviour & attitude determines our progress and navigates transformation. Values are our internal compass where we lead having the power to spark awareness.

Ethical leadership cultivates an environment of trust, both within the organization and with external stakeholders. When leaders consistently demonstrate integrity and transparency, they build credibility, which is foundational for long-term relationships and reputation. By understanding and leveraging the benefits of ethical leadership and values, you, as an executive leader, not only enhance your own effectiveness but also contribute to creating an organization that is resilient, respected, and aligned with the broader good. This alignment between personal, organizational, and societal values is where true leadership excellence is realized.

A leaders values create a standard for behavior within any organization. These values encompass all aspects of work from hiring new employees to how all aspects of business is conducted. Values along with a strong vision and goals are what create great organizations.

Ethical leadership is not just a theoretical concept or a trend; it's a practical and essential aspect of modern business. It's about creating a meaningful connection between an organization's mission and its daily operations. The benefits are tangible and far-reaching, impacting everything from employee morale to the bottom line. In my work with executives, I emphasize that ethical leadership is not a destination but a continuous journey. It requires constant reflection, learning, and adaptation. But the rewards, both personally and professionally, are well worth the effort. It's a path that leads to a more fulfilling, responsible, and successful leadership experience.

Ethical leadership isn't just about making the right choices; it’s about navigating the complexities of values in decision-making. From my experience, when faced with the intricate challenges of ethical leadership and values, upholding strong values often means making tough decisions that might not be immediately beneficial but are crucial in the long term. For instance, prioritizing employee well-being over short-term financial gains can be challenging but establishes a culture of trust and respect, ultimately leading to a more committed and productive workforce. This approach, while complex, can create a positive impact that resonates far beyond the immediate context, reinforcing a company's integrity and reputation in the industry.

As I matured as a leader, I grew to believe it was my responsibility to share stories about our company values with team members. After discovering new employees clicking though a PowerPoint to learn our company values, I knew we had a problem. Human Resources at the time viewed the orientation to company values as a box to be checked. I thought, there is no way new team members could deeply internalize our values through a self-directed presentation. This was a recipe for disaster. Making time on a regular basis to share stories about our founders and our values paid dividends. I knew the investment was worth the effort when team members told me they supported my decision making because it was linked to our shared values.

Ethical leadership is a rewarding but complex journey. The challenges are real and multifaceted, requiring leaders to be vigilant, adaptable, and resilient. It's not merely about having a set of values but about the continuous effort to live them in every decision and interaction. Pursuing ethical leadership is essential in building trust, reputation, and long-term success despite these challenges. It's a path that demands courage, wisdom, and integrity but ultimately leads to a more responsible and fulfilling leadership experience. The challenges are not roadblocks but opportunities for growth, learning, and continuous improvement in the ever-evolving leadership landscape.

While ethical leadership presents its challenges, my unwavering commitment to my values has consistently yielded positive outcomes. I believe that by confronting pressures and maintaining consistency, even in the face of resistance, we pave the way for long-term success and trust. From my perspective, the true strength of a leader is demonstrated in their humility, openness, and continuous learning, even when faced with adversity.

While the path of ethical leadership is commendable, it is not without its hurdles. Understanding these challenges is crucial to maintaining your commitment to ethical standards and values. Ethical leaders often face the challenge of balancing the diverse and sometimes conflicting interests of various stakeholders, and the pressure to achieve short-term results can sometimes clash with the commitment to long-term values. Furthermore, introducing or upholding ethical standards can sometimes meet resistance in established organizational cultures or practices. Facing challenges like these head-on highlights that ethical leadership is both a responsibility and an ongoing journey, requiring continuous reflection, learning and adaptation.

Make sure you’re grounded in your ethics and values outside of work. If you aren’t you’ll constantly be swayed by the pressures and tides of your organization. While some operate with a different set of values and ethics outside of work than they do inside, this kind of dualism isn’t good for you or the people in your organization. While you will absolutely be faced with distinct situations and challenges that will push you to think through how you apply your values and ethics, the root values and ethics you adhere to should be consistent regardless of the environment you’re in. All of this assumes you have already grounded yourself in some level of values and ethics, so if you haven’t already done that, make sure you start there.

"Walk the way you talk" is the most fundamental element while discussing ethical leadership, so it's demonstrated in real-live, every day, not only on town halls and corporate posters. Once you make tough decision, make sure you justify it and back it up by values of your organization. Communicate it clearly and use values as guiding principles. Over time your Associates will start seeing values as your main decision criteria and that's the ultimate goal.

1. Set clear guidelines and expectations 2. Engage stakeholders 3. Monitor and Enforce 4. Communicate transparently 5. Lead by example 6. Adapt and learn By implementing these tips, you can successfully integrate ethical sourcing practices into your organization's operations. The commitment to ethical leadership and values will not only enhance the company's reputation but also resonate with customers who share similar values. The process is not without its challenges, but this proactive and principled approach ensures that the company's values are lived daily, positively impacting the industry and the communities it serves.

Tips for ethical leadership and values are essential tools in your arsenal as you navigate the complex landscape of executive decision-making and influence. In working with clients, I emphasize practical strategies that can help bring ethical considerations into the foundation of your leadership style, ensuring that your actions consistently reflect your core values. By integrating these tools into your leadership practice, you not only uphold your commitment to ethical standards but also inspire those around you to prioritize integrity in their actions. These practices help build a legacy of ethical leadership, enhancing your impact and contributing to the overall success and reputation of your organization.

Be true. Be the biggest evangelist and bearer of values. It is more like grow children – Much better to show examples and attitude than describe. So grow yourself to be a better person.

When I transitioned from corporate executive to founding a marketing strategy agency, I understood the importance of building trust with my clients. That's why I began my company's values statement with two behaviors that are foundational for how I work. 1. Help First. This value is based on reciprocity thinking. If I begin each relationship with a service first mindset I am able to provide immediate value while we explore if there is a good long-term fit between our two organizations. 2. Provide Value in Every Touch. This is a qualitative statement that guides me to be intentional about every task. From email to project deliverables I commit to creating an exceptional customer experience. Having tangible values sets the tone.

Share stories of renowned leaders known for their ethical standards - discuss how their commitment to values influenced their decisions, impacted their organizations, and often, how it resonated across their industries, setting new benchmarks for ethical conduct. Highlight organizations recognized for their ethical culture and practices and examine the strategies they implemented, how these practices contributed to their success, and the ways in which they've become role models for ethical conduct in their sectors. Also share personal stories from your own experience since personal stories can be particularly resonant, offering relatable and concrete examples of values in action.

Aligning personal values with leadership actions isn't just idealistic; it's a strategic advantage for impactful leadership. In my journey, I've learned that the true impact of leadership is measured by how well your personal values align with your actions. This alignment is not just morally sound but also a strategic asset. For instance, valuing transparency and practicing it consistently builds trust within the team, fostering a more open and innovative work environment. Your values, when integrated into your leadership style, can significantly influence your organization's culture and success, creating a ripple effect of positive impact throughout your company and industry.

Create a decision rubric out of your values, as you answer: "What's important to me in the context of my {career, family, relationships, etc.)"? Sort your values and focus on the top 5. Define them / What does this value mean? How can I achieve it with examples? How do I know when I have it? How can others support me with my specific values? My top 5 in my career: Joy, Fun, Abundance, Love, Grace And I express those in how I navigate my day-to-day and ensure that I don't violate them as part of my decision-making strategy.

"Your Values, Your Impact" is a crucial reflection point in understanding the profound influence your core beliefs have on your leadership journey and the broader organizational ethos. Aligning personal values with professional actions underscores how this alignment not only defines your leadership style but also shapes the culture and legacy of your organization. By deeply understanding and living your values, you not only enhance your leadership effectiveness but also contribute to building a resilient, ethical and dynamic organizational culture.

Your values define your leadership legacy. In my experience, leaders who operate without a clear value system may hit short-term wins but fail to make lasting impact. Your values shape not just what you achieve but how you’re remembered. The key tip is to consistently check if your decisions align with your values. If they don't, make adjustments fast. Your impact is measured by how well your actions reflect the values you claim to stand for. It’s about the long game, not just short-term wins.

Ethical leadership isn’t about being liked—it’s about being respected. I’ve seen leaders lose their way chasing approval, only to compromise their values. Standing firm on what you believe might not win you friends, but it will earn you lasting respect and loyalty. The tip here is to brace yourself for pushback. Not everyone will like your values, but the right people will respect you for sticking to them. Lead with integrity, and that long-term respect will be far more valuable than short-term approval.

My values are the foundation of how I lead and make decisions, and they create a positive impact by keeping me grounded in what matters most. When I stay true to principles like integrity, fairness, and transparency, I build stronger relationships with my team and stakeholders. People know they can trust me to act consistently and ethically, even when things get tough. This creates an environment where everyone feels respected and motivated to do their best. Leading with values isn’t just about doing the right thing—it’s about inspiring others to do the same.

Even well-intentioned ethical decisions can have unintended negative consequences. Leaders must be prepared to face criticism and learn from these situations, continually adapting and refining their approach to ethical leadership.

Your commitment to values can set new benchmarks within your industry so reflect on how your leadership can raise ethical standards, promoting practices that could influence peers and competitors alike, potentially reshaping industry norms. Consider the wider implications of your values-based leadership on the community and society at large. Ethical leadership extends its influence beyond organizational boundaries, contributing to societal well-being and inspiring positive change. Also consider how your values align with and adapt to international standards and cultural expectations. This global perspective ensures that your leadership is not only locally resonant but also internationally relevant.

Similar to what we see in sales, people want to “buy,” from real people. If there are similar products on the market, consumers tend to purchase from those with similar values, vision, or just overall trust. I believe it’s the same when getting “buy-in” from your team. Show up authentically, and allow people to know you authentically. YOU are the product. If you want others to buy in, you have to work to show the value you’ll bring, your shared vision, and values. This will catapult your positive impact and engage your team to support you.