Your network is more than just a collection of contacts. It's a valuable resource that can help you achieve your goals, solve your problems, and grow your skills. But how do you use the strengths of your network effectively? Here are some tips to make the most of your connections.
The first step is to understand what your network can offer you. Think about the different types of people in your network, such as mentors, peers, experts, friends, or influencers. What are their skills, experiences, interests, and goals? How can they support you in your current or future projects? Make a list of the strengths of your network and how they align with your needs.
It's a two-way street and an open, fluid back and forth that begins with the mindset of 'how can I help them get what they want?' - and act accordingly with no expectation of something in return. A relationship is not transactional but if you are helping others get what they want, you will get what you want.
The second step is to communicate your value to your network. This means sharing your achievements, challenges, insights, and aspirations with your connections. You can do this by updating your profile, posting relevant content, commenting on others' posts, or sending personalized messages. The goal is to show your network that you are a credible, competent, and engaged professional who can add value to them as well.
Every piece of content - from blog posts, to long articles, to your profile pictures, to the comments you leave, the introductions you make - these are all reflections on you and that becomes your personal brand, how people perceive you and 'know' you - make it good and helpful and insightful and valuable. It will take time, don't expect immediate results...that will take time as you build your reputation.
The third step is to ask for help from your network when you need it. Don't be afraid to reach out to your connections for advice, feedback, referrals, or opportunities. Be specific about what you are looking for and why you think they can help you. Also, be respectful of their time and availability, and express your gratitude for their support. Remember, asking for help is not a sign of weakness, but a sign of trust and collaboration.
The fourth step is to offer help to your network when you can. This means being proactive, generous, and responsive to your connections' needs. You can do this by sharing your expertise, resources, contacts, or endorsements with your network. You can also congratulate them on their successes, encourage them on their challenges, or introduce them to other relevant people. The goal is to show your network that you are a reliable, helpful, and supportive partner who can contribute to their growth.
The fifth step is to nurture your relationships with your network over time. This means staying in touch, following up, and providing value on a regular basis. You can do this by sending personalized notes, celebrating milestones, acknowledging achievements, or inviting them to events. The goal is to build rapport, trust, and loyalty with your network and to deepen your connections.
The sixth step is to leverage your network for your benefit. This means using your network to access opportunities, resources, or information that can help you advance your career, learn new skills, or solve your problems. You can do this by asking for introductions, recommendations, or testimonials from your network. You can also join or create groups, communities, or events that can connect you with other like-minded professionals. The goal is to expand your reach, influence, and impact with your network.