How do you take a product from idea to launch?

Taking a product from idea to launch involves several key steps: 1. Start by brainstorming and generating product ideas. Consider your interests, market needs, and trends. 2.Research your target audience, competition, and industry trends to validate your idea's potential. 3.Create a clear concept for your product, including its features, benefits, and unique selling points. 4.Design a prototype or mockup of your product to visualize its functionality and appearance. 5.Build the actual product, whether it's physical or digital, and test it rigorously. 6.Gather feedback, test the product, and make necessary improvements based on user input. 7.Develop your brand identity and positioning strategy to differentiate your product.

As per my knowledge below are the steps to convert your ideas into product or service. 1. Identify the true problem. 2. Validate your solutions by building Prototypes. 3. Do through product market fit Analysis which includes BOM costing, market study , network building, product life cycle, conversation with targeted audience and competitor business Analysis. 4. Have Go to market plan of the product which includes preparing catalogue, marketing material, media to reach targeted audience and USP of the product. 5. Have 2 or 3 backup solutions for the problems in the same field. 6. Comply all the product details, business plan and market data to create Business deck. 7. Raise funds and start taking actions. Happy Building.! ??

As a life long applications engineer, there is always the preconceived idea that inventors know what the customer wants. It’s a complex and continually evolving concept. Asking questions to a small strategic audience, then REALLY listening, then tweaking your questions, going back and asking again; then enlarging that audience significantly larger. And truly listening. I found that if your circle is JUST engineers, it’s quite common to have a really Cool product or gizmo that they all would like and enjoy however, no one had any desire to purchase.

Not every idea becomes a successful product, here's how we make sure the idea we work on becomes a successful launch: -Analyse the idea if it solves a specific problem -Dig the deep research to see if the idea is mature enough to execute or not through different mediums, surveys, group feedback, interviews, etc -Mapping the whole process involved and breaking it down into measurable steps -Putting the plan into action by starting the design and developing process

In my experience once you identify a need and you quantify the market size you must test the end user acceptance to the solution or product you will provide. In the pharmaceutical industry the end user is not just the patient but it’s also the physician prescribing the medication. Many products failed after launch because physicians did not favour prescribing that product.

A great way is also to get it vetted by industry experts. I have found documenting all your research and product ideas would help you in carefully explaining, annotating and discussing your research correctly.

Customer surveys forms a vital part in determining the product’s feature’s requirements before the design stage. Past experience / quality issues from previous similar products launches are also important to acknowledge when designing for the next product.

This step also takes extensive research beforehand . You want to make sure you are using the best methods or using the most efficient, highest rated quality goods. Another important factor is to make sure once you pilot you’re able to follow up with users to receive feedback but it’s also important to have a system designed for continuous feedback.

In the design phase you spend most of your time prototyping. In this phase, you will be spending a lot of time doing research that includes product feasibility analysis, and specific development strategy. In this stage you work with customers and stakeholders to identify specific requirements and build iterative prototypes. This stage can also include building your initial MVP that has essentials features needed to go to market. You will have several rounds of iterations on the MVP based on stakeholder feedback and requirements. To stay on track it is important that you are constantly communicating with your stakeholders, and receiving timely feedback. Good practice is to have weekly or daily progress reports to share updates.

Designing a new product requires inputs from different stake holders from the manufacturing departments like production engineering which facilitates the ease of assembly, process control which determines the assembly time required, quality assurance people who ensures past defects are not repeated in the new design and many more related department. In short a FMEA ( Failure Mode Effects Analysis ) has to carried out effectively.

It's important at this stage to consider the criteria you will use to constrain your design. While you may most excited about your product's performance and aesthetics, don't forget that after years of glorious functionality, your product will, eventually, die. Birth is the best time to prepare for death. If you can't prepare a comprehensive LCA (life cycle assessment), ask yourself: are the most fallible components replaceable by users? What materials, components, and composites am I using and what will happen to them when the product is obsolete?

A Blueprint to Develop Your Product: --> Conceptual Design. Start with a clear and detailed product vision. --> Prototype. Convert your design into a working model. --> Engage Specialists. Collaborate with experts, from programmers to engineers, to refine and validate your prototype. --> Iterative Development. Continuously evolve and test the product based on real-time feedback. Guided by experience and aided by cutting-edge tools like the Flutter framework, this blueprint will navigate you from idea to a polished product. Ready to transform your concept into a reality? Reach out, and let's bring your app or web application to life!

For designing a physical product consisting of complicated internal system, do consider the followings: 1. DFMA - Design for manufacturing and assembly. 2. Design for serviceability and maintenance. 3.Modularity - Sub-assemblies for testing and parts replacement. 4. Aesthetic appeal - Good look sells. 5. Ease of use - not too many steps to get your product to operate. 6. Safety - This is paramount. Period. 7. Reliability - Depending on your design needs, you may want to calibrate your product reliability against cost. 8. Product life - What do you have to consider over the life of your product? Backward compatibility? Future capability expansion? Components substitution? 9. Cost. How much are you willing to sacrifice to save cost?

Be Modest but Efficient: Early stages don't demand perfection. An MVP helps you validate your concept while conserving resources. Embrace the idea that your product will evolve, focusing on gathering essential feedback efficiently. 2?? Stay Focused: Maintain unwavering focus on the core problem you intend to solve. Simplicity is key. 3?? Be Ready to Adjust and Pivot: Feedback is your compass. Welcome criticism and insights, and use them to refine your product. Adaptation is inherent to the development process. 4?? Fall in Love with the Problem: Your product is a means to an end. True passion should lie in solving the problem itself. Your ultimate destination is achieving product-market fit.

Creating an execution plan with all teams in sync is almost art. I read somewhere that engineers shouldn't be found writing poetry. It is important that engineers understand the value of specifically designing agile (or other) methodologies carefully.

During the development stage it’s important to keep communications with related departments responsible persons updated on a regular basis. A communication platform has to created to determine meetings are regular and related informations are discussed and decisions made on a timely basis so that key issues are addressed and time line are kept as planned.

Launching new products requires an effective strategy which involves marketing and sales people. Product launches key points to consider is the product launching timing , product displays and competent sales personnel to attend to customer’s inquiries on site. Equally important is sufficient stocks availability of the new products after launching.

As a product designer, do remember that many more people will be affected by decisions you made while you design. The parts fabricator; the assembly worker; the QC inspector; the logistic handler; the sales person; the site installer; the user; the field service personnel. Do make your design decisions with deliberation. They affect them for as long as your product lives, even long after you move on with your life elsewhere.

Also make sure you have a good CRM, accounting and website that all tie together to keep track of your loyal customers and all sales from products

Get customer feedback on your product and make improvements to it. This may be a good start to creating upgrades to the product and creating a brand.

Taking a product from idea to launch involves idea validation, market research, product development, planning a go-to-market strategy, and finally, the launch. Each step is crucial and provides valuable insights. Remember Steve Jobs' words: "You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new." Be flexible and ready to pivot based on feedback and market trends.