How do you sustain and scale up your campaign and your community power?

1 Celebrate and reflect

Don't forget to celebrate your achievements and appreciate your team and allies. This will boost morale, foster trust, and reinforce your values. It's also important to reflect on what worked well and what didn't, and learn from your experiences. You can use tools like SWOT analysis, surveys, or debrief sessions to evaluate your campaign and identify areas for improvement.

2 Plan and prioritize

Once you have a clear picture of your strengths and weaknesses, you can plan your next steps and set realistic goals. You may want to continue your campaign, expand it to a new issue or area, or join forces with other groups. Whatever you decide, you need to prioritize your actions and resources according to your vision, mission, and strategy. You also need to communicate your plan to your team and stakeholders, and get their feedback and support.

3 Recruit and train

To scale up your campaign, you need to recruit more people who share your vision and values, and who can contribute to your cause. You can use various methods to reach out to potential supporters, such as social media, events, referrals, or petitions. You also need to train your existing and new members on how to be effective organizers, leaders, and advocates. You can offer workshops, mentoring, coaching, or online courses to develop their skills and knowledge.

4 Diversify and collaborate

Another way to scale up your campaign is to diversify your tactics and channels, and explore new ways to engage your audience and influence decision-makers. You can use a mix of online and offline methods, such as media, lobbying, protests, or art, to amplify your message and pressure. You can also collaborate with other groups or networks that have similar or complementary goals, and leverage their resources, expertise, and reach.

5 Monitor and adapt

As you scale up your campaign, you need to monitor your progress and impact, and track your indicators and outcomes. You can use tools like logic models, dashboards, or reports to measure and document your results and challenges. You also need to adapt to changing circumstances and opportunities, and be flexible and creative in your approach. You can use feedback loops, scenario planning, or innovation labs to test and refine your ideas and solutions.

6 Nurture and empower

Finally, you need to nurture and empower your community and your power. You need to maintain regular communication and engagement with your team and allies, and provide them with support, recognition, and feedback. You also need to foster a culture of participation, accountability, and solidarity, and encourage your members to take ownership and leadership of the campaign. You also need to balance your work and well-being, and avoid burnout and fatigue.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?