How do you showcase your digital strategy achievements?

1 Choose your projects wisely

Your portfolio should include a selection of projects that reflect your digital strategy expertise and experience. You don't have to include every project you have ever worked on, but you should choose ones that highlight your strengths, challenges, and learnings. Think about the goals, scope, and outcomes of each project, and how they align with your personal brand and career aspirations. You should also consider the diversity, relevance, and recency of your projects, and how they showcase your ability to adapt to different contexts, audiences, and technologies.

2 Tell a story for each project

For each project in your portfolio, you should tell a story that explains the problem, the solution, and the impact of your digital strategy. You should provide enough context and background information to help the reader understand the situation, the objectives, and the challenges. You should also describe the process and the methods you used to develop and implement your digital strategy, such as research, analysis, planning, execution, and evaluation. Finally, you should highlight the results and the outcomes of your digital strategy, such as metrics, feedback, testimonials, and lessons learned. Use data, visuals, and examples to support your claims and show your work.

3 Use a suitable format and platform

Your portfolio should be presented in a format and a platform that suits your style, audience, and purpose. You can use a variety of formats, such as slides, videos, blogs, podcasts, or case studies, to showcase your digital strategy achievements. You can also use different platforms, such as websites, social media, or online portfolios, to share your work with your target audience. You should choose a format and a platform that allows you to showcase your creativity, professionalism, and personality, as well as your digital strategy skills and results. You should also ensure that your portfolio is easy to access, navigate, and update.

4 Highlight your role and contribution

Your portfolio should not only showcase your digital strategy achievements, but also your role and contribution in each project. You should make it clear what you did, how you did it, and why you did it. You should also acknowledge the collaboration and the contribution of others, such as your team members, partners, or clients. You should emphasize your skills, abilities, and values as a digital strategist, such as your strategic thinking, analytical skills, communication skills, or innovation skills. You should also showcase your passion, curiosity, and enthusiasm for digital strategy and how it can make a difference.

5 Seek feedback and improvement

Your portfolio should not be a static or a one-time product, but a dynamic and an ongoing process. You should seek feedback and improvement on your portfolio from different sources, such as your peers, mentors, clients, or employers. You should ask for constructive and specific feedback on your portfolio, such as its content, structure, design, or impact. You should also use feedback to improve your portfolio and your digital strategy skills. You should also update your portfolio regularly with new projects, achievements, or insights that reflect your growth and development as a digital strategist.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?