How do you share your VC analysis with stakeholders?

1 Understand your audience

Before you present your VC analysis, you need to know who you are talking to and what they care about. Different stakeholders may have different goals, expectations, and preferences for how they receive information. For example, your partners may want to see the details of your due diligence, your investors may want to see the returns and risks, your entrepreneurs may want to see the value proposition and feedback, and your peers may want to see the market trends and insights. You need to tailor your VC analysis to each audience and highlight the most relevant and compelling points for them.

2 Choose your format

Depending on your audience and the context, you may choose different formats to share your VC analysis. For example, a pitch deck can be used to summarize your VC analysis in a concise and visual way, such as when pitching your investment thesis to partners or investors. A written memo can provide a detailed and structured explanation of your VC analysis, including due diligence process, valuation assumptions, and exit scenarios. A dashboard can display your VC analysis in an interactive and dynamic way, for instance to monitor portfolio performance, market indicators, and deal flow. Lastly, a report presents your VC analysis in a comprehensive and authoritative way; it can be used to publish research findings, industry insights, or thought leadership.

3 Use data and logic

Your VC analysis should be based on data and logic, not on opinions or emotions. You need to back up your claims with evidence, such as market data, financial projections, customer feedback, competitive analysis, or industry benchmarks. You also need to explain your assumptions, methods, and sources clearly and transparently. You should avoid using vague or subjective terms, such as "huge", "amazing", or "best", and instead use specific and quantifiable metrics, such as "growing at 30% CAGR", "reaching $100M ARR", or "ranking first in customer satisfaction".

4 Tell a story

Data and logic are important, but they are not enough to engage and persuade your audience. You also need to tell a story that connects your VC analysis to your audience's interests, needs, and emotions. You need to show them why your VC analysis matters, what problem it solves, what opportunity it creates, and what impact it has. You need to use examples, anecdotes, analogies, or metaphors to illustrate your points and make them memorable. You need to use a clear and consistent narrative structure, such as the problem-solution-benefit framework, the before-after-bridge framework, or the situation-complication-resolution framework.

5 Solicit feedback

Sharing your VC analysis is not a one-way communication, but a two-way dialogue. You need to solicit feedback from your audience and listen to their questions, comments, and concerns. You need to be open-minded and respectful, and acknowledge different perspectives and opinions. You need to address any gaps, errors, or misunderstandings in your VC analysis, and update or revise it accordingly. You also need to follow up with your audience and keep them informed of any changes or developments in your VC analysis.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?