How do you reward or recognize your event attendees and contributors for providing feedback?

1 Why feedback matters

Feedback is not only a source of information, but also a form of engagement. When you ask for feedback, you show your event attendees and contributors that you care about their experience, their needs, and their expectations. You also create an opportunity for dialogue, learning, and improvement. Feedback can help you identify your strengths and weaknesses, assess your goals and outcomes, and plan for future events.

2 How to ask for feedback

Before you reward or recognize your event attendees and contributors for providing feedback, you need to ask for it in a clear, timely, and appealing way. You can use different methods and tools to collect feedback, such as surveys, polls, quizzes, interviews, focus groups, or social media. The key is to make it easy, relevant, and fun for them to participate. You can also explain the purpose and benefits of feedback, and how you will use it to improve your event planning.

3 How to reward feedback

One of the most common ways to reward your event attendees and contributors for providing feedback is to offer them incentives, such as discounts, vouchers, prizes, or freebies. These can be related to your event theme, your sponsors, or your industry. You can also use gamification techniques, such as points, badges, leaderboards, or challenges, to make feedback more engaging and rewarding. You can also use feedback as a way to enter a draw or a contest for a bigger prize.

4 How to recognize feedback

Another way to reward your event attendees and contributors for providing feedback is to recognize them publicly or privately. You can use social media, newsletters, blogs, or podcasts to showcase their feedback, testimonials, or stories. You can also use email, phone, or video to thank them personally and acknowledge their contribution. You can also use feedback as a way to invite them to join your community, network, or membership program.

5 How to use feedback

Finally, the best way to reward your event attendees and contributors for providing feedback is to use it effectively and show them the results. You can use feedback to analyze your event performance, identify areas of improvement, and implement changes. You can also use feedback to create content, generate leads, or promote your brand. You can also use feedback to follow up with them, ask for referrals, or invite them to your next event.

Feedback is a valuable asset for any event planner who wants to grow their skills, impact, and audience. By rewarding or recognizing your event attendees and contributors for providing feedback, you can increase their satisfaction, loyalty, and advocacy. You can also use feedback to enhance your event planning process and deliver better events.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?