How do you prioritize investments for each scenario?
Prioritizing investments is a crucial skill for any business leader, especially in uncertain and dynamic environments. How do you decide which projects, initiatives, or opportunities to pursue, and which ones to postpone, scale down, or abandon? One useful tool to help you make informed and strategic choices is scenario planning. Scenario planning is a process of creating and analyzing multiple plausible futures based on different assumptions and drivers of change. By exploring different scenarios, you can identify the common and unique factors that affect your business performance, and design flexible and robust strategies that can adapt to various situations. In this article, we will discuss how to prioritize investments for each scenario using a simple framework and some examples.