How do you pitch your film style and genre to investors?

1 Know your audience

Before you pitch your film style and genre, you need to know who you are pitching to and what they are looking for. Do some research on the investors' backgrounds, preferences, and goals. What kind of films have they funded or produced before? What are their current interests and needs? How can your film style and genre match or complement their vision and strategy? Tailor your pitch to your audience and show them how your film can benefit them.

2 Use references and examples

One of the best ways to communicate your film style and genre is to use references and examples from existing films that share or inspire your vision. You can use clips, images, posters, or trailers to illustrate your points and show how your film will look and feel. You can also compare and contrast your film with other films in the same or similar genres, highlighting what makes your film unique and appealing. Use references and examples that are relevant, recognizable, and respected by your investors.

3 Explain your choices and goals

Don't just tell your investors what your film style and genre are, but also explain why you chose them and what you want to achieve with them. How do your film style and genre fit your story, theme, and message? How do they enhance your characters, plot, and setting? How do they appeal to your target audience and market? How do they reflect your artistic vision and voice? Explain your choices and goals with confidence and passion, and show your investors how your film style and genre will create a memorable and meaningful film experience.

4 Anticipate questions and challenges

No matter how well you pitch your film style and genre, you should be prepared to answer questions and address challenges from your investors. They may ask you about your budget, timeline, crew, cast, distribution, or marketing plans. They may also challenge you on your creative decisions, marketability, or originality. Be ready to provide evidence, data, or feedback to support your pitch and show your credibility and professionalism. Be respectful, polite, and flexible, but also stand by your vision and values.

5 Follow up and follow through

After you pitch your film style and genre, don't forget to follow up and follow through with your investors. Send them a thank you note, a summary of your pitch, and any additional materials they requested. Keep them updated on your progress and achievements, and invite them to see your work in action. Show them that you are committed, reliable, and enthusiastic about your film project. Follow up and follow through with your investors until you secure their support and trust.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?