How do you maintain a connection after giving an elevator pitch?

1 Tip 1: Ask for their contact information

The first step to maintaining a connection after giving an elevator pitch is to ask for their contact information. This shows that you are interested in continuing the conversation and building a relationship. You can ask for their business card, email address, phone number, or social media handle, depending on the context and your preference. You can also offer your own contact information and suggest a specific way to follow up, such as a meeting, a call, or an email.

2 Tip 2: Send a thank-you note

The second step to maintaining a connection after giving an elevator pitch is to send a thank-you note within 24 hours. This is a simple but effective way to express your appreciation, remind them of your pitch, and reinforce your value proposition. You can use email, text, or a handwritten note, depending on the formality and the tone of your pitch. You can also include a relevant resource, such as a link, an article, or a referral, that can add value to their situation and show your expertise.

3 Tip 3: Stay in touch

The third step to maintaining a connection after giving an elevator pitch is to stay in touch regularly, but not too frequently. You want to keep the communication flowing, but not to annoy or spam them. You can use various channels, such as email, phone, social media, or events, to reach out and share updates, insights, feedback, or opportunities. You can also ask questions, offer help, or request advice, to show your interest and curiosity. The key is to be relevant, helpful, and respectful, and to avoid being pushy or salesy.

4 Tip 4: Add value

The fourth step to maintaining a connection after giving an elevator pitch is to add value to their goals and challenges. You want to demonstrate that you are not only a good talker, but also a good listener and a problem-solver. You can do this by providing solutions, ideas, suggestions, or introductions that can help them achieve their objectives or overcome their obstacles. You can also share your success stories, testimonials, or case studies that can showcase your skills and results. The goal is to build trust, credibility, and rapport, and to position yourself as a valuable resource and partner.

Maintaining a connection after giving an elevator pitch is not easy, but it is essential if you want to turn a brief encounter into a meaningful relationship. By following these four tips, you can increase your chances of making a positive and lasting impression on your potential contact or client, and create more opportunities for yourself and your business.

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?