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How do you leverage your social connections to access new opportunities or resources for your career?

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Stress is inevitable in any career, but it can also be a catalyst for growth and innovation. One of the most effective ways to cope with stress and achieve your professional goals is to leverage your social connections. Your social network can provide you with emotional support, practical advice, feedback, referrals, and opportunities that can enhance your career development. In this article, you will learn how to use your social connections to access new opportunities or resources for your career.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center

1 Identify your network

Your network is not just your colleagues, clients, or mentors. It also includes your friends, family, neighbors, alumni, hobbyists, online communities, and anyone else who shares your interests, values, or goals. To identify your network, you can start by making a list of the people you know and trust, and the people you would like to know and trust. You can also use tools like LinkedIn, Facebook, or Meetup to find and connect with people who have similar backgrounds, skills, or aspirations.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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You can also look at favorite hobbies or explore those that share your environmental or groups that want to create a more cooperative planet.

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2 Communicate your value

To leverage your social connections, you need to communicate your value to them. This means sharing your achievements, skills, passions, and challenges in a way that is authentic, relevant, and engaging. You can do this by updating your online profiles, creating a portfolio or a blog, sending newsletters or emails, or posting on social media. You can also showcase your value by offering your help, advice, feedback, or referrals to others in your network.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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You can begin a conversation with someone that has liked your post or video demonstration or suggest another person for them to connect with.

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3 Build relationships

Leveraging your social connections is not a one-time transaction. It is a long-term process of building relationships based on trust, respect, and mutual benefit. To build relationships, you need to be proactive, consistent, and genuine. You can do this by reaching out to your contacts regularly, expressing your appreciation and gratitude, asking for their opinions or insights, sharing useful information or resources, or inviting them to events or activities. You can also join or create groups, forums, or clubs that align with your interests or goals.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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Creating posts that get different groups of people talking with each other. Sharing some fun posts with the group that make them laugh or think about how to relax.

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Kristel Bauer

Keynote Speaker on Happiness, Leadership, Thriving Amid Change and Peak Performance | TEDx Speaker | Corporate Wellness & Performance Expert | Host of Top Podcast "Live Greatly" | Author of Work-Life Tango (11/19/24)
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A really fun and powerful way that I have built my network is through podcasting. I have been able to have incredibly insightful conversations with people that I likely would have never crossed paths with through my podcast. Now podcasting isn’t going to be for everyone and it does take up a good amount of time and effort but it has been incredible for building up a wonderful network.

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4 Ask for opportunities

One of the main benefits of leveraging your social connections is that they can open doors for you that you might not otherwise find. Your network can introduce you to potential employers, clients, partners, or investors. They can also recommend you for jobs, projects, or collaborations. To ask for opportunities, you need to be clear, specific, and respectful. You can do this by explaining your goals, skills, and value proposition, and how they match the needs or expectations of the other party. You can also provide examples of your work, achievements, or testimonials.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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You can share your experiences that highlight ways to solve problems. Sometimes they maybe emotional based issues or political or community challenges.

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Jan Newman, MD, MA, FACS, ABIHM
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As a knowledgeable expert in the field of stress I find this article upsetting. Leveraging social connections turns those connections into commodities. Much of our current social problems are due to failure to have deep trusting relationships. The author is advocating using those relationships for “getting ahead”. When that is done stress is increased, relationships are jeopardized and it is not helpful. I find it sad that this author is advocating this approach.

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5 Give back

Leveraging your social connections is not a one-way street. It is a reciprocal exchange of value and support. To maintain and strengthen your network, you need to give back as much as you receive. You can do this by offering your skills, expertise, time, or resources to others in your network. You can also acknowledge, celebrate, or endorse their successes, achievements, or contributions. You can also introduce them to other people or opportunities that might benefit them.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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Leveraging your connections is a sensitive issue. One must remain sensitive to peoples schedules and if you want to make a date to connect make sure you keep your commitments. I some situation arises then let them know quickly and don't play games around well I'll talk to you next month.

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6 Learn and grow

Leveraging your social connections is not only a way to access new opportunities or resources for your career. It is also a way to learn and grow as a professional and as a person. Your network can expose you to different perspectives, ideas, experiences, and challenges that can expand your horizons, improve your skills, or inspire your creativity. To learn and grow from your network, you need to be curious, open-minded, and adaptable. You can do this by asking questions, seeking feedback, taking risks, or trying new things.

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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Attending and supporting group events is important. Try not to double book yourself. So everyone can depend on you. Support others when you are sharing with them by thanking them for their contribution and add your insight not your bias or pitch at the end.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Mary Wolken Ph.D.

Consultant for Moms in business at the Healthy Living Center
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Being calm and centered when you enter a gathering conveys confidence and a real respect for other group members. Looking for ways to support each other and notice if someone needs an extra hug in person or virtually.

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How do you leverage your social connections to access new opportunities or resources for your career?

1

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3

4

5

6

7

1 Identify your network

2 Communicate your value

3 Build relationships

4 Ask for opportunities

5 Give back

6 Learn and grow

7 Here’s what else to consider

Stress Management

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How do you leverage your social connections to access new opportunities or resources for your career?

1

2

3

4

5

6

7

1 Identify your network

2 Communicate your value

3 Build relationships

4 Ask for opportunities

5 Give back

6 Learn and grow

7 Here’s what else to consider

Stress Management

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