How do you coordinate with other teams to validate data?
Data validation is a crucial step in marketing analytics, as it ensures that the data you use for analysis, reporting, and decision-making is accurate, reliable, and consistent. However, data validation is not a solo task. You need to coordinate with other teams that collect, store, process, and use data to ensure that everyone is on the same page and follows the same standards and protocols. In this article, you will learn how to coordinate with other teams to validate data in marketing analytics.