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How do you combine team motivation with team management?

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As a team leader, you want to inspire and motivate your team members to perform well, collaborate effectively, and enjoy their work. But you also have to manage the team's tasks, goals, resources, and expectations. How do you combine team motivation with team management without compromising either one? In this article, we'll share some tips and strategies to help you balance both aspects of your role and create a positive and productive team culture.

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Boris Nihom

CEO Dentsu Benelux

1 Know your team

The first step to combining team motivation and team management is to know your team well. This means understanding their strengths, weaknesses, preferences, personalities, and motivations. You can use various tools and methods to assess your team's profile, such as surveys, feedback sessions, personality tests, or observation. Knowing your team will help you tailor your communication, delegation, recognition, and support to each team member's needs and preferences. It will also help you build trust and rapport with your team and foster a sense of belonging and appreciation.

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William Cottringer

Seasoned, creative and adaptable Leader with all the necessary IQ, EQ/SQ and TQ management skills for building a successful team and sustaining a winning work culture.
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This can start with developing a detailed team charter like in leaderless holacracy organizational structures, where roles dictate responsibilities. Building teams virtually is especially difficult where the forming, storming and norming stages need much time and care to get through.

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Boris Nihom

CEO Dentsu Benelux
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Actually, i would argue that the first step is to know your culture. Yes, teams are built bottom-up, but in order to be highly motivated and effectively managed, there needs to be alignment with the company culture and values

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2 Set clear and meaningful goals

The second step to combining team motivation and team management is to set clear and meaningful goals for your team. This means defining the team's purpose, vision, and objectives, and aligning them with the organization's mission and values. You should also involve your team in the goal-setting process, soliciting their input, ideas, and feedback. Setting clear and meaningful goals will help your team understand what they are working towards, why it matters, and how they can contribute. It will also help you measure and monitor your team's progress and performance, and provide constructive feedback and guidance.

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Boris Nihom

CEO Dentsu Benelux
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In my experience this is a crucial step. Using a framework like team OKR's or an OGSM helps to put different kinds of goals and strategy in a clear overview and show their co-dependencies. focus not only on business metrics, but also product quality, team engagement and reputation goals

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3 Empower and challenge your team

The third step to combining team motivation and team management is to empower and challenge your team. This means giving your team members autonomy, responsibility, and ownership over their work, and encouraging them to make decisions, solve problems, and innovate. You should also provide your team with opportunities to learn, grow, and develop their skills and competencies, and assign them tasks that match their abilities and interests. Empowering and challenging your team will help your team feel valued, trusted, and engaged, and stimulate their creativity, curiosity, and initiative. It will also help you leverage your team's potential and diversity, and foster a culture of continuous improvement and excellence.

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Boris Nihom

CEO Dentsu Benelux
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I fully agree. This is easier said then done though, because for most leaders it also means stepping back sometimes. And that is where most people struggle, because they get a sense of self-worth from trying to solve issues themselves. Making yourself redundant is the best a leader can try to do.

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4 Communicate and collaborate

The fourth step to combining team motivation and team management is to communicate and collaborate with your team. This means establishing regular and effective communication channels, methods, and norms, and ensuring that your team has access to the information, resources, and support they need. You should also promote a collaborative and cooperative environment, where your team members share their knowledge, ideas, and feedback, and work together towards a common goal. Communicating and collaborating with your team will help your team stay informed, aligned, and connected, and reduce misunderstandings, conflicts, and errors. It will also help you build a strong and cohesive team, and enhance your team's creativity, innovation, and quality.

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Boris Nihom

CEO Dentsu Benelux
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Communication and collaboration is key. The watch-out here is that some companies spend more time setting up processes and structures for communication, rather than spending time actually communicating. Sometimes a team member is just a phonecall, a walk down the hall or a cup of coffee away.

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5 Recognize and reward your team

The fifth step to combining team motivation and team management is to recognize and reward your team. This means acknowledging and appreciating your team's efforts, achievements, and contributions, and celebrating their successes and milestones. You should also provide your team with incentives, rewards, and benefits that match their motivations, preferences, and expectations, such as recognition, feedback, compensation, promotion, or flexibility. Recognizing and rewarding your team will help your team feel satisfied, motivated, and loyal, and increase their commitment and performance. It will also help you attract and retain talent, and boost your team's morale and reputation.

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Boris Nihom

CEO Dentsu Benelux
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Very true! Find a good balance between tangible and intangible rewards. Team members are motivated by different things and should thus be rewarded differently

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6 Lead by example

The sixth and final step to combining team motivation and team management is to lead by example. This means modeling the behaviors, attitudes, and values that you expect from your team, such as integrity, professionalism, accountability, and excellence. You should also demonstrate your passion, enthusiasm, and confidence for your work, your team, and your goals, and inspire your team to follow your vision and direction. Leading by example will help your team respect, trust, and admire you, and emulate your positive and productive habits. It will also help you establish your credibility and authority, and influence your team's culture and performance.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How do you combine team motivation with team management?

1

2

3

4

5

6

7

1 Know your team

2 Set clear and meaningful goals

3 Empower and challenge your team

4 Communicate and collaborate

5 Recognize and reward your team

6 Lead by example

7 Here’s what else to consider

Team Motivation

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How do you combine team motivation with team management?

1

2

3

4

5

6

7

1 Know your team

2 Set clear and meaningful goals

3 Empower and challenge your team

4 Communicate and collaborate

5 Recognize and reward your team

6 Lead by example

7 Here’s what else to consider

Team Motivation

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