How do you check your video content for quality before delivery?

1 Check the technical specifications

The first step is to make sure your video content meets the technical specifications required by your client or platform. This includes the format, resolution, frame rate, aspect ratio, bitrate, codec, and audio settings. You can use a video editing software or a media information tool to check these details and adjust them if needed. If you're unsure about the specifications, ask your client or check the guidelines of the platform you're using.

2 Check the content and structure

The second step is to review your video content and structure for clarity, coherence, and consistency. This means checking if your video has a clear introduction, body, and conclusion, if it follows a logical sequence and flow, if it has smooth transitions and cuts, if it matches the tone and style of your client or audience, and if it has any errors or gaps in the information, narration, or subtitles. You can use a storyboard, a script, or an outline to help you check these aspects and make any revisions if needed.

3 Check the visuals and audio

The third step is to check your video's visuals and audio for quality and impact. This means checking if your video has good lighting, color, contrast, focus, and stability, if it uses appropriate shots, angles, and movements, if it has any unwanted noise, distortion, or artifacts, if it has balanced and clear sound levels and quality, and if it uses effective music, sound effects, and voice-overs. You can use a video editing software or a monitor and headphones to check these elements and enhance them if needed.

4 Check the branding and copyright

The fourth step is to check your video's branding and copyright for compliance and recognition. This means checking if your video has a consistent and recognizable logo, title, intro, outro, and watermark, if it follows the brand guidelines and identity of your client or platform, if it has any credits, acknowledgments, or disclaimers, and if it has any permissions, licenses, or attributions for any third-party materials or sources. You can use a graphic design software or a template to check these features and add them if needed.

5 Check the accessibility and engagement

The fifth step is to check your video's accessibility and engagement for inclusivity and interaction. This means checking if your video has any captions, subtitles, transcripts, or translations for different languages and audiences, if it has any annotations, links, or calls to action for further information or action, if it has any interactive elements or features for feedback or participation, and if it has any metrics or analytics for measuring and improving its performance. You can use a captioning software or a platform tool to check these options and enable them if needed.

6 Check the feedback and testing

The sixth and final step is to check your video's feedback and testing for improvement and validation. This means checking if your video has any feedback from your client, audience, or peers for suggestions, corrections, or approvals, if it has any testing on different devices, browsers, and platforms for compatibility and functionality, and if it has any backup, storage, or delivery methods for security and reliability. You can use a communication software or a testing tool to check these processes and complete them if needed.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?