How do you align with media distribution policies?

1 Identify your media type and format

Different media types and formats have different distribution policies depending on their nature, audience, and intended use. For example, video, audio, text, and image media may have different requirements for file size, quality, resolution, and compression. Similarly, live, on-demand, interactive, and immersive media may have different rules for streaming, downloading, recording, and editing. You need to identify your media type and format and understand the technical specifications and best practices for distributing them across different platforms and channels.

2 Research the media distribution channels

Media distribution channels are the platforms and networks that you use to deliver your media content to your target audience. They can include online platforms, such as websites, social media, streaming services, podcasts, blogs, and e-commerce sites; offline platforms, such as TV, radio, print, cinema, and events; or hybrid platforms, such as smart TVs, mobile apps, and VR/AR devices. You need to research the media distribution channels that are relevant for your media type and format, and learn about their policies, terms of service, features, and benefits.

3 Choose your media distribution model

Media distribution models are the strategies and methods that you use to monetize your media content and generate revenue from your audience. They can include advertising, subscription, pay-per-view, licensing, sponsorship, donation, or a combination of these. You need to choose your media distribution model based on your media type and format, your media distribution channels, your audience preferences, and your revenue goals. You also need to comply with the policies and regulations of the media distribution channels and the media distribution model that you choose.

4 Create your media distribution plan

A media distribution plan is a document that outlines your objectives, tactics, and metrics for distributing your media content across different platforms and channels. It can include elements such as your target audience, your value proposition, your media distribution channels, your media distribution model, your media distribution schedule, your media distribution budget, your media distribution partners, and your media distribution metrics. You need to create your media distribution plan based on your media type and format, your media distribution channels, your media distribution model, and your media distribution policies.

5 Implement your media distribution plan

Implementing your media distribution plan involves executing the tasks and activities that you have planned for distributing your media content across different platforms and channels. It can include actions such as uploading, publishing, promoting, sharing, engaging, analyzing, and optimizing your media content. You need to implement your media distribution plan according to your media type and format, your media distribution channels, your media distribution model, and your media distribution policies. You also need to monitor and measure the performance and impact of your media distribution plan and make adjustments as needed.

6 Review and update your media distribution policies

Media distribution policies are not static and can change over time due to various factors, such as technological advancements, legal developments, market trends, audience feedback, and competitive pressures. You need to review and update your media distribution policies regularly to ensure that they are current, relevant, and effective for your media production. You also need to communicate and educate your media distribution partners, collaborators, and audience about your media distribution policies and the reasons behind them.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?