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How can your fashion design portfolio help you get promoted?

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As a fashion designer, you know how important it is to showcase your creativity, skills, and vision through your portfolio. But did you know that your portfolio can also help you get promoted in your career? Whether you want to advance in your current company, apply for a new position, or start your own business, your portfolio can make a difference. Here are some tips on how to create and update a portfolio that can impress your employers, clients, and peers.

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parastoo tourani ????? ??????

??Technical expert at Association of Iran Textile Industries ??International Business Development…

1 Know your audience

The first step to creating a portfolio that can help you get promoted is to know who you are targeting. Depending on your goals, you may need to tailor your portfolio to different audiences, such as your boss, potential employers, customers, or investors. Think about what they are looking for, what problems they need to solve, and what value you can offer them. Then, select the projects that best demonstrate your abilities, achievements, and fit for their needs.

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2 Showcase your strengths

Your portfolio should highlight your strengths as a fashion designer, such as your style, skills, innovation, or versatility. Choose the projects that showcase your best work, reflect your personal brand, and illustrate your growth and development. Include a variety of projects that show your range of skills and experience, such as sketches, mood boards, samples, photos, videos, or testimonials. Make sure to explain the context, objectives, challenges, and results of each project, and how you contributed to them.

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3 Update your portfolio regularly

Your portfolio is not a static document, but a dynamic reflection of your career. To keep it relevant and effective, you should update it regularly with your latest and most impressive projects. This way, you can show your employers, clients, and peers that you are always learning, improving, and staying on top of the trends. Updating your portfolio also helps you keep track of your achievements, goals, and feedback, and identify areas for improvement.

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Ariane Duhaney

Creative Consultant | Accessory Design & Development | Global Expertise
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At times, pinpointing our "best work" can pose a challenge, particularly in a field where pride in our creations runs high. Yet, crafting your portfolio begins with acknowledging the skills that set you apart as a competitive candidate. Select projects thoughtfully, emphasizing those that distinctly demonstrate your quantifiable talent and unique abilities. This approach ensures your portfolio reflects what you have to offer. Another key insight I learned while working as a design professional is the crucial role of portfolio presentation. I noticed that achievers often present their best work on clean, well-organized, and user-friendly websites. This deliberate focus on functionality significantly enhances your portfolio's appeal.

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4 Use a professional format

Your portfolio should not only showcase your work, but also your professionalism. To make a good impression, you should use a format that is easy to access, navigate, and view. You can use a digital platform, such as a website, blog, or social media account, or a physical format, such as a book, binder, or folder. Whatever format you choose, make sure it is well-organized, consistent, and visually appealing. Use high-quality images, clear fonts, and concise captions. Avoid clutter, errors, or irrelevant information.

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5 Share your portfolio

Your portfolio can help you get promoted only if you share it with the right people at the right time. Don't be shy to showcase your portfolio in various occasions, such as performance reviews, job interviews, networking events, or online platforms. You can also ask for feedback, referrals, or testimonials from your employers, clients, or peers, and use them to improve your portfolio and reputation. Sharing your portfolio can help you build your network, showcase your value, and open up new opportunities.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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parastoo tourani ????? ??????

??Technical expert at Association of Iran Textile Industries ??International Business Development Consultant ??Secretary general of the Youth Committee of ITSA(Iran Textile Specialists Association) ??Fashion designer??
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To promote your portfolio you can consider to these items: 1. Build your Own Website or Join a Portfolio Website 2. Curate your Instagram 3. Leverage on the Power of Video Through TikTok and Youtube 4. Participate in design competitions 5. Write Creative Blogs 6. Collaborate with high-affinity influencers 7. Create Profiles on Freelancing Platforms 8. Pin your portfolio on Pinterest 9. Submit Your Work to Online Galleries 10. Get Networking

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Monique Lewis

Founder - Private Shopper at Monique Lewis
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I thought this meant “promoted” as in a promotion and not promoted to others. Either way. Make sure you have a well presented version of your work. Make sure your work is inspiring to yourself and aspires to be inspiring and interesting to others. And share it. Online, in person, at events and with friends.

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How can your fashion design portfolio help you get promoted?

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1 Know your audience

2 Showcase your strengths

3 Update your portfolio regularly

4 Use a professional format

5 Share your portfolio

6 Here’s what else to consider

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