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How can you use a sustainability report to set goals and track progress?

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Sustainability reports are documents that showcase the environmental, social, and economic impacts of an organization's activities. They can help you communicate your values, achievements, and challenges to your stakeholders, as well as set goals and track progress for continuous improvement. In this article, you will learn how to use a sustainability report to enhance your communication skills and achieve your objectives.

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Yasmine Azab

Chairman’s Office Manager
Laura Peiter

Sustentabilidade / ESG / Sustentabilidade Corporativa / Estratégia / Governan?a e Relatórios/ Engajamento de…

1 Choose a framework

Before you start writing your sustainability report, you need to choose a framework that guides your content, structure, and indicators. A framework can help you align your report with international standards, best practices, and stakeholder expectations. There are many frameworks available, such as the Global Reporting Initiative (GRI), the International Integrated Reporting Council (IIRC), or the Sustainability Accounting Standards Board (SASB). You should select the one that suits your organization's size, sector, and goals.

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Yasmine Azab

Chairman’s Office Manager
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There are several well-known sustainability reporting frameworks, such as the CDP (formerly the Carbon Disclosure Project), the Global Reporting Initiative (GRI), the Sustainability Accounting Standards Board (SASB), and the Task Force on Climate-related Financial Disclosures (TCFD).

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2 Define your material topics

Material topics are the issues that are most relevant and significant for your organization and your stakeholders. They reflect your impacts, risks, opportunities, and strategies related to sustainability. You should identify and prioritize your material topics through a process of stakeholder engagement, research, and analysis. You should also map your material topics to the relevant Sustainable Development Goals (SDGs), which are the global agenda for social and environmental progress.

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Yasmine Azab

Chairman’s Office Manager
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Material topics are topics that represent an organization's most significant impacts on the economy, environment, and people, including impacts on their human rights.

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3 Set your goals and targets

Once you have defined your material topics, you should set your goals and targets for each one. Your goals should be specific, measurable, achievable, relevant, and time-bound (SMART). They should also be aligned with your vision, mission, and values, as well as the framework and the SDGs you are following. Your targets should be quantifiable and verifiable indicators that show how you are progressing towards your goals. You should also establish a baseline and a timeline for your targets.

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Yasmine Azab

Chairman’s Office Manager
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Step 1: Identify Material Sustainability Issues. ... Step 2: Define your sustainability goals and metrics. ... Step 3: Gather and Analyse Data. ... Step 4: Tailor the Reporting Framework. ... Step 5: Engage with Stakeholders. ... Step 6: Write the Sustainability Report.

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Laura Peiter

Sustentabilidade / ESG / Sustentabilidade Corporativa / Estratégia / Governan?a e Relatórios/ Engajamento de Stakeholders
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Use the data to stimulate innovation Use the report to communicate with key stakeholders Use the materiality to approach other areas and build joint projects Set long term goals with year by year objectives

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Amira Abd Rahaman

Corporate Sustainability | ISO Management Systems | Regulation Compliance | Anti-Bribery & Corruption | Certified Lead Auditor | Internal Trainer
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Goals and targets must be communicate among functions in the organization. Way forward, to create departmental objectives that aligned with above goals and targets.

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4 Collect and analyze your data

To measure and report on your performance, you need to collect and analyze your data related to your material topics, goals, and targets. You should use reliable sources, methods, and tools to gather and process your data. You should also ensure that your data is accurate, consistent, and comparable over time and across regions. You should apply the principles of balance, clarity, and reliability to your data presentation and disclosure.

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5 Write and design your report

The final step is to write and design your report in a way that communicates your story effectively and engagingly. You should use clear and concise language, avoid jargon and technical terms, and explain any acronyms or abbreviations. You should also use visual elements, such as charts, graphs, tables, photos, and icons, to illustrate your data and highlight your key messages. You should follow the guidelines and requirements of the framework you are using, as well as any relevant regulations or standards.

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6 Publish and promote your report

After you have written and designed your report, you should publish and promote it to reach your target audience and increase your visibility and credibility. You should choose a format and a platform that are accessible and user-friendly, such as a PDF, a web page, or an interactive dashboard. You should also use different channels and strategies to disseminate and market your report, such as social media, newsletters, webinars, or events. You should also solicit and respond to feedback from your stakeholders and use it to improve your future reports.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Yasmine Azab

Chairman’s Office Manager
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Benefits of sustainability reporting Sustainability reporting isn’t just a trend. It’s a strategic tool that can help you build a better future for your company and community. Here are the benefits you get from sustainability reporting: Keep up with customer expectations: Sustainability is top of mind with consumers. One report found that 79% of consumers want to purchase environmentally sustainable products. However, most have trouble identifying which items meet their criteria. Sustainability reporting lets you tell customers which specific goals you're working toward and how your actions positively impact the environment and community.

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How can you use a sustainability report to set goals and track progress?

1

2

3

4

5

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1 Choose a framework

2 Define your material topics

3 Set your goals and targets

4 Collect and analyze your data

5 Write and design your report

6 Publish and promote your report

7 Here’s what else to consider

Communication

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How can you use a sustainability report to set goals and track progress?

1

2

3

4

5

6

7

1 Choose a framework

2 Define your material topics

3 Set your goals and targets

4 Collect and analyze your data

5 Write and design your report

6 Publish and promote your report

7 Here’s what else to consider

Communication

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