登录查看更多内容

How can you use Spotify's algorithm to discover new artists and trends?

由人工智能和领英社区提供技术支持

Spotify is one of the most popular streaming platforms for music lovers and creators. But did you know that you can also use it to discover new artists and trends in the music industry? In this article, we will show you how to leverage Spotify's algorithm to find new music that matches your taste, preferences, and goals.

在这篇协作文章中查找专家回答

由社区从 4 条内容中精选。了解更多

1 How Spotify's algorithm works

Spotify's algorithm is based on three main factors: your listening history, your personal profile, and your network. The algorithm analyzes your listening history to understand what kind of music you like, how often you listen to it, and when you skip or save songs. It also uses your personal profile to tailor recommendations based on your age, gender, location, and mood. Finally, it considers your network, which includes your followers, the artists you follow, and the playlists you create or follow.

添加您的观点

Robin Davey

President at GROW VISION. Multi-Award Winning Filmmaker. Inductee into The British Blues Hall of Fame.
举报内容
Spotifys algorithm favors the generic. It wants you to sound like something that has come before so it can easily categorize you into playlists to keep people engaged inside of their comfort zones. The algorithm also seems to love it if you are signed to a major label, it's so weird how it just knows. The final factor that's the icing on the algorithm cake is if your parents have enabled you to spend all your waking hours just worrying about what to wear while you post an update of your outfit while you and your overpaid, but experienced producer, hone your creatively dormant music. The other job of the algorithm is to change how it works, just at the point of anyone who doesn't fall into the above category has figured out how it does work.

已翻译

赞
Bob Shami

MusicDASH, FilmmakerDASH, NFHits, INNOV-8, Shami Media Group. Support Women in Tech AI. Angel Investor. Music/Film Distribution, Startup Fundraising, Partnerships, Speaker, Podcast Host, Positive Work Environment
举报内容
Leveraging Spotify's algorithm for artist discovery involves strategic use of playlists, both personalized and curated. Engage with the Discover Weekly playlist, tailored to your preferences. Explore Daily Mixes and Release Radar for a mix of familiar and new tunes. Dive into genre-specific playlists, as they spotlight emerging artists and trends. Follow playlists curated by artists or influencers you admire. Actively like and save tracks to refine recommendations. Additionally, explore Spotify's "Fans Also Like" section on artist pages. Regularly engaging with these features optimizes your algorithm, enhancing your journey of discovering fresh talent and staying ahead of trends.

已翻译

赞

2 How to discover new artists

One of the easiest ways to discover new artists on Spotify is to use the Discover Weekly playlist. This is a personalized playlist that Spotify creates for you every Monday, based on your listening history and profile. It contains 30 songs from artists that you may not have heard of, but that the algorithm thinks you will like. You can also use the Release Radar playlist, which is updated every Friday with new releases from artists you follow or listen to frequently. Another option is to explore the Browse section, where you can find curated playlists for different genres, moods, activities, and regions.

添加您的观点

3 How to discover new trends

If you want to keep up with the latest trends in the music industry, you can use Spotify's algorithm to find out what's popular, what's rising, and what's niche. One of the best tools for this is the Spotify Charts, which show you the top 200 songs and albums in different countries and regions, as well as the top 50 viral songs. You can also check out the Spotify for Artists blog, which features insights, tips, and stories from artists and industry experts. Another way to discover new trends is to follow influential playlists, such as Today's Top Hits, RapCaviar, New Music Friday, and Hot Country.

添加您的观点

4 How to optimize your profile

If you are a music creator or a marketer, you can also use Spotify's algorithm to optimize your profile and reach more listeners. To do this, you need to claim your Spotify for Artists account, which gives you access to various features and analytics. You can use this account to update your bio, photos, social links, and artist pick. You can also pitch your songs to Spotify's editorial team and playlist curators, who may include them in their playlists. Additionally, you can use Spotify Codes, which are scannable images that link to your profile, songs, albums, or playlists.

添加您的观点

5 How to engage your audience

Another way to use Spotify's algorithm to your advantage is to engage your audience and grow your network. You can do this by creating and sharing playlists that showcase your taste, style, and influences. You can also interact with your followers and fans by responding to their messages, comments, and feedback. Furthermore, you can collaborate with other artists and playlisters, who can help you cross-promote your music and expose you to new audiences. Lastly, you can integrate your Spotify profile with other platforms, such as social media, websites, blogs, and podcasts.

添加您的观点

Robin Davey

President at GROW VISION. Multi-Award Winning Filmmaker. Inductee into The British Blues Hall of Fame.
举报内容
A way to use Spotifys algorithm as an engagement tool for your audience is to understand that you just can't compete with the bottomless pockets of the wealthy kids that make up the majority of acts fighting for the algorithms attention. Instead maybe try taking a fraction of their marketing budget and purchase say $1000 worth of $5 Starbucks gift cards. Then spend a few hundred bucks pressing up your latest EP. Now stand outside the local record store or a venue which attracts music fans. Offer to give them a $5 gift card if they will take home a copy of your new EP and give it a listen. This may seem like a crazy concept, but I think the customer acquisition cost of doing this will be much better than the CAC that Spotify offers.

已翻译

赞

6 How to learn from the data

The final step to use Spotify's algorithm effectively is to learn from the data and improve your strategy. You can use the Spotify for Artists dashboard to track your performance, audience, and trends. You can see how many streams, listeners, followers, and saves you have, as well as where they come from, what they listen to, and how they discover you. You can also compare your data with other artists and genres, and identify your strengths and weaknesses. By analyzing the data, you can adjust your music, profile, playlists, and marketing to better suit your goals and audience.

添加您的观点

Robin Davey

President at GROW VISION. Multi-Award Winning Filmmaker. Inductee into The British Blues Hall of Fame.
举报内容
I have learned that Spotify data doesn't really allow you learn anything other than what is happening within Spotify. Play spikes do not generally correspond with an increase in tickets sales or album sales. The tangible aspects of an artists career take place outside of the Streaming world. There are two music industries. The first is the Spotify world, it's built on sets of data which don't really show true engagement as it is so hugely outbalanced by playlists. These are not driven by engaged listeners, but by an algorithmic path fueled by mass of listeners, not quality of listeners. The second is the real world and the data is driven by one metric - tickets sold. The first very rarely correlates with any real meaning to the second.

已翻译

赞

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Music Industry

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

How can you use Spotify's algorithm to discover new artists and trends?

1

2

3

4

5

6

7

1 How Spotify's algorithm works

2 How to discover new artists

3 How to discover new trends

4 How to optimize your profile

5 How to engage your audience

6 How to learn from the data

7 Here’s what else to consider

Music Industry

给文章评分

感谢您的反馈

更多Music Industry相关文章

更多相关阅读内容