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How can you use social media to support group work and innovation?

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Social media is not only a tool for entertainment and communication, but also a powerful resource for group work and innovation. Whether you are working on a project, a business, a social cause, or a personal goal, you can use social media platforms to collaborate, learn, share, and create with others. In this article, you will discover how to use social media to support group work and innovation in four ways: finding your tribe, building trust and rapport, fostering feedback and learning, and showcasing your work.

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1 Finding your tribe

One of the benefits of social media is that it connects you with people who share your interests, passions, and values. You can use social media to find your tribe, or the group of people who can support you in your work and innovation. You can join existing groups, communities, or networks on platforms like Facebook, LinkedIn, Twitter, or Instagram, or create your own using hashtags, keywords, or invitations. By finding your tribe, you can access diverse perspectives, skills, and resources that can enrich your work and innovation.

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Jennifer Radke

Driving Digital Marketing Excellence: CEO & Speaker | Pioneering Industry Innovation | Empowering Social Media Marketers with Certification & Training
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Often times your tribe will use similar language or hashtags to tell their audience what their content is about. You can use this information to search out new connections and build rapport. Once you find your tribe and build a relationship you can find opportunities to collaborate, share, and learn. One way I did this was to connect with passionate social media professionals with a story to tell. After getting to know the community, I invited several to tell their stories in a book format. We collaborated on an anthology called "Stories from the Social Side - Advice from Marketing Professionals to Marketing Professionals" mostly through Twitter and LinkedIn.

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Joel Jarvis

Producer at Alera Group, Inc. Property/Casualty/Employee Benefits/Professional Liability/Cyber/Crime/Risk Management Services
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I think you need to focus very strongly on who you are trying to attract, and bend to their needs, not what you are selling yet but what they WANT first. Give the people what they want and you will get what you want, be careful to be a servant to your tribe first and their needs and you will find they support you perfectly out of your give. To give is to receive, as Madonna once said....

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2 Building trust and rapport

Another way to use social media to support group work and innovation is to build trust and rapport with your tribe. Trust and rapport are essential for effective collaboration, communication, and creativity. You can use social media to establish trust and rapport by sharing your story, your vision, your values, and your challenges. You can also use social media to show appreciation, recognition, and support for your tribe members. By building trust and rapport, you can create a positive and productive group culture that fosters innovation.

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3 Fostering feedback and learning

A third way to use social media to support group work and innovation is to foster feedback and learning. Feedback and learning are key for improving your work and innovation, as well as for developing your skills and knowledge. You can use social media to solicit feedback and learning from your tribe, as well as from other experts, influencers, or audiences. You can use social media to ask questions, share drafts, test ideas, or request advice. You can also use social media to offer feedback and learning to others, as well as to learn from their experiences, insights, or best practices. By fostering feedback and learning, you can enhance your work and innovation.

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Joel Jarvis

Producer at Alera Group, Inc. Property/Casualty/Employee Benefits/Professional Liability/Cyber/Crime/Risk Management Services
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Always ask questions, these are the building blocks of your growth and learning. Be in tune to what they are discussing and questioning, as these answers give you the answer to what is important to them and to your tribe.

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4 Showcasing your work

A fourth way to use social media to support group work and innovation is to showcase your work. Showcasing your work is important for celebrating your achievements, sharing your impact, and attracting opportunities. You can use social media to showcase your work by posting updates, stories, videos, images, or podcasts that highlight your process, your results, or your lessons learned. You can also use social media to showcase your work by engaging with your followers, fans, or customers, or by participating in events, challenges, or campaigns. By showcasing your work, you can amplify your work and innovation.

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Joel Jarvis

Producer at Alera Group, Inc. Property/Casualty/Employee Benefits/Professional Liability/Cyber/Crime/Risk Management Services
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Show how your product or service solves there need, fear, problem or issue. Only after you discover the issue, or need can you truly help them and demonstrate your product, if you product is not solving a need, you are not selling it. period.!

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5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Afan Khan

Turning Mindsets into Success Stories | Co-founder & CEO @ Centered | Attitude Alchemist | Sales Mastery | Entrepreneur
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Social media can support group work and innovation by fostering collaboration, sharing ideas, and staying updated. Use platforms like Slack for team communication, LinkedIn for networking and industry insights, and Twitter for real-time updates and trends. Engage, share, and leverage these tools for productive group work and innovative thinking.

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How can you use social media to support group work and innovation?

1

2

3

4

5

1 Finding your tribe

2 Building trust and rapport

3 Fostering feedback and learning

4 Showcasing your work

5 Here’s what else to consider

Relationship Building

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How can you use social media to support group work and innovation?

1

2

3

4

5

1 Finding your tribe

2 Building trust and rapport

3 Fostering feedback and learning

4 Showcasing your work

5 Here’s what else to consider

Relationship Building

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