How can you use predictive analytics to anticipate institutional buyer needs?
Predictive analytics is the use of data, algorithms, and machine learning to identify patterns and trends that can help you anticipate the future behavior and preferences of your customers. In the context of institutional sales, where you deal with large and complex organizations that have multiple decision-makers, influencers, and stakeholders, predictive analytics can be a powerful tool to enhance your sales performance and customer satisfaction. In this article, you will learn how you can use predictive analytics to anticipate institutional buyer needs and how to apply it to your sales strategy.
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Deobrat MishraArea Manager - Sales & Marketing at Adani Group | Ex-Bigbasket | Amul | Adama | URICM
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