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How can you use personal branding to demonstrate your ability to manage projects and meet deadlines?

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Personal branding is the process of creating and communicating a unique and consistent image of yourself to your target audience. It can help you stand out from the crowd, showcase your value proposition, and build trust and credibility. But how can you use personal branding to demonstrate your ability to manage projects and meet deadlines, which are essential skills for many jobs? Here are some tips to help you.

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1 Define your project management style

Before you can brand yourself as a project manager, you need to identify your project management style. What are your strengths, weaknesses, preferences, and methods when it comes to planning, executing, and delivering projects? How do you communicate, collaborate, and solve problems with your team and stakeholders? How do you handle risks, changes, and challenges? Think of some examples of successful projects that you have managed or contributed to, and how your style influenced the outcomes.

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Maria Martin

COO, Grip AI | EventTech | Head of Finance & PeopleOps | Revenue Growth & Strategy obsessed | MarTech enthusiast
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Defining your project management style is crucial in demonstrating your ability to manage projects and meet deadlines. By understanding and articulating your unique approach, you showcase your self-awareness and commitment to effective project management. It allows potential employers to gain insight into your strengths, strategies, and past successes, which can instill confidence in your ability to deliver projects on time and within scope. By providing concrete examples of how your style has positively influenced project outcomes, you offer tangible evidence of your project management skills. This not only strengthens your personal brand but also makes you a more appealing candidate for project management roles or collaborations.

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2 Showcase your project portfolio

One of the best ways to demonstrate your project management skills is to showcase your project portfolio. This is a collection of evidence that showcases your involvement, achievements, and impact in various projects. Your project portfolio can include project plans, reports, presentations, testimonials, feedback, awards, or any other relevant documents or artifacts. You can create a website, a blog, a LinkedIn profile, or a digital portfolio platform to display your project portfolio online. Make sure to highlight the goals, scope, deliverables, and results of each project, and how you managed them within time and budget constraints.

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Keri Aaver

Ready to take your results to the next level? Together we can build outstanding strengths-based job and career center teams that consistently achieve outstanding placement results.
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An ePortfolio, is a great way to keep your key brand items available and organized for easy access when applying for new positions. It also makes it quick and easy to send along when following up with any additional information that an employer or potential client may ask you to provide. One of the best suggestions I ever received from a supervisor, was to keep a monthly report tracking what I did well in my role, what accomplishments I had, and the productive outcomes (KPIs) of my efforts. As a leader, rather than an annual performance review, reviewing staff successes 1:1 monthly is a productive way to acknowlege and celebrate staff successes while coaching them to continued growth and success leading from their strengths.

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3 Share your project stories

Another way to demonstrate your project management skills is to share your project stories. These are narratives that describe how you applied your skills, knowledge, and experience to manage projects and meet deadlines. You can use the STAR method (Situation, Task, Action, Result) to structure your project stories and make them clear and compelling. You can share your project stories in various formats, such as blog posts, podcasts, videos, case studies, or social media posts. You can also use them in your resume, cover letter, or interviews to showcase your project management skills in specific situations.

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4 Build your project network

A strong project network can help you enhance your personal brand as a project manager. It can help you learn from other project managers, exchange best practices, find new opportunities, and gain referrals and recommendations. You can build your project network by joining professional associations, online communities, or networking events related to project management. You can also connect with your current or former project team members, clients, sponsors, or mentors. Make sure to engage with your network regularly, offer value, and seek feedback.

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5 Update your project skills

Project management is a dynamic and evolving field that requires constant learning and improvement. To demonstrate your ability to manage projects and meet deadlines, you need to update your project skills regularly. You can do this by taking online courses, reading books or blogs, listening to podcasts, or attending webinars or workshops related to project management. You can also seek certifications or credentials that validate your project management skills and knowledge. Make sure to showcase your project skills on your resume, portfolio, or social media profiles.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you use personal branding to demonstrate your ability to manage projects and meet deadlines?

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1 Define your project management style

2 Showcase your project portfolio

3 Share your project stories

4 Build your project network

5 Update your project skills

6 Here’s what else to consider

Job Search Strategies

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How can you use personal branding to demonstrate your ability to manage projects and meet deadlines?

1

2

3

4

5

6

1 Define your project management style

2 Showcase your project portfolio

3 Share your project stories

4 Build your project network

5 Update your project skills

6 Here’s what else to consider

Job Search Strategies

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