How can you use Opera reservation system to boost gift shop sales?

3 How can ORS help you upsell your gift shop products?

Another way to use ORS to boost your gift shop sales is to upsell your products during the reservation process. Upselling is the technique of offering your guests a higher-value or additional product or service that enhances their stay. You can use ORS to add gift shop products as optional extras or add-ons to your room rates or packages, such as a bottle of wine, a box of chocolates, or a spa voucher. Alternatively, you can display gift shop products as cross-sell items or alternatives to your room rates or packages, like a local guidebook, a city tour, or a museum ticket. Additionally, you can show gift shop products as impulse-buy items or reminders at the end of the reservation process, for instance a travel pillow, a luggage tag, or a postcard.

4 How can ORS help you track your guests' preferences?

A third way to use ORS to boost your gift shop sales is to track your guests' preferences and feedback. This can help you optimize your product selection, pricing, and promotion strategies. For instance, ORS can be used to collect and store guests' preferences for gift shop products like their favorite colors, sizes, brands, or genres. It can also be used to analyze purchase patterns and behavior for gift shop products like frequency, timing, amount, and type of products. Moreover, it can be used to solicit and monitor reviews and ratings for gift shop products such as satisfaction, quality, and value.

5 How can you get started with ORS?

If you are interested in using ORS to boost your gift shop sales, you will need to have an Opera account and access to the ORS module. You can contact your Opera representative or visit their website to learn more about the features, benefits, and pricing of ORS. You can also check out their online tutorials, manuals, and support forums to get familiar with the ORS interface and functions.

6 How can you optimize your ORS usage?

Once you have set up your ORS account and module, you can start using it to boost your gift shop sales. To capitalize on ORS, you should optimize your usage and performance. Updating your inventory and rates regularly and accurately is essential in order to avoid overbooking, underpricing, or missing opportunities. Additionally, segmenting and profiling guests based on their attributes and criteria can help create more effective personalized offers. Testing and measuring your gift shop offers and upsells will provide insight into what works best and what needs improvement. Furthermore, monitoring and responding to guest preferences and feedback can help improve product quality and customer service.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?