How can you use new tech to transform your role as a broker?

1 Use AI to automate tasks

Artificial intelligence (AI) is a powerful tool that can help you automate repetitive and time-consuming tasks, such as data entry, lead generation, market analysis, and contract review. By using AI, you can save time, reduce errors, and focus on more strategic and creative aspects of your role. For example, you can use AI to scan and extract relevant information from documents, generate personalized recommendations for your clients, and monitor market trends and opportunities.

2 Use CRM to manage relationships

Customer relationship management (CRM) is a software that helps you manage and optimize your interactions with your clients and prospects. By using CRM, you can track and organize your contacts, communications, tasks, and deals in one place. You can also use CRM to automate follow-ups, send personalized messages, and generate reports and insights. CRM can help you improve your customer satisfaction, retention, and loyalty, as well as increase your referrals and revenue.

3 Use VR to showcase properties

Virtual reality (VR) is a technology that creates immersive and realistic experiences for your clients. By using VR, you can showcase properties in a more engaging and convenient way, without the need for physical visits. You can also use VR to create customized and interactive tours, where you can highlight the features and benefits of each property, and answer your clients' questions in real time. VR can help you attract more buyers, sellers, and investors, as well as reduce costs and risks.

4 Use blockchain to secure transactions

Blockchain is a technology that records and verifies transactions in a decentralized and transparent way. By using blockchain, you can secure and streamline your transactions, without the need for intermediaries or third parties. You can also use blockchain to create smart contracts, which are self-executing agreements that enforce the terms and conditions of a deal. Blockchain can help you reduce fraud, delays, and fees, as well as increase trust and efficiency.

5 Use social media to build your brand

Social media is a platform that helps you connect and communicate with your target audience. By using social media, you can build your brand awareness, reputation, and authority, as well as showcase your expertise and value proposition. You can also use social media to generate leads, referrals, and reviews, as well as engage and nurture your relationships with your clients and prospects. Social media can help you grow your network, influence, and business.

6 Use cloud to access data

Cloud is a technology that allows you to store and access data over the internet, rather than on your own devices or servers. By using cloud, you can access your data anytime, anywhere, and from any device. You can also use cloud to collaborate and share data with your team members, partners, and clients, as well as backup and protect your data from loss or damage. Cloud can help you improve your productivity, mobility, and security.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?