How can you use networking to gain insights into your customers' needs?
Networking is a powerful tool for business relationship managers (BRMs) who want to understand their customers' needs, challenges, and opportunities. By building and maintaining connections with key stakeholders, influencers, and decision-makers, you can gain valuable insights into your customers' goals, pain points, and expectations. In this article, we will explore how you can use networking to gain insights into your customers' needs and how to apply them to create value and innovation.