Emotion is a powerful tool for motivating and engaging your team. It can help you create a sense of purpose, connection, and belonging among your team members, which can boost their performance, creativity, and loyalty. In this article, you will learn how to use emotion effectively in your motivational speaking, by following these four tips.
Before you craft your message, you need to understand who you are speaking to. What are their needs, goals, challenges, and values? What are they feeling and why? How can you relate to them and empathize with them? Knowing your audience will help you tailor your emotion to suit their context and expectations. For example, if you are speaking to a team that is going through a difficult change, you might want to use more positive and hopeful emotions, such as gratitude, optimism, and resilience, to inspire them and help them cope.
Para emocionar a un equipo, para mí es súper importante conocer al equipo, saber lo que realmente le emociona (tanto en negativo como en positivo). De lo contrario, ?cómo puedo emocionar a un equipo que no conozco?. Lo que emociona a un equipo no necesariamente emociona a otro equipo: ese es el gran error que he visto en muchos eventos. Ni tan siquiera si trabajo con dos equipos de la misma empresa me dejo llevar por ese error. Es fundamental conocer qué quieren, que les incomoda, que desean ... sólo desde entrar en su mundo podré entenderlos y, desde ahí, podré emocionarlos. La clave: conocerles a fondo !
I try to tailor the message to resonate with their situation. Look to use positivity and hope to inspire and support them if they are a team facing change. Also empathy is a major connector. Work with them through relatable emotions to make a lasting impact.
Not all emotions are equally effective for creating a sense of purpose in your team. Some emotions can be more motivating, persuasive, and memorable than others, depending on your goal and situation. For example, if you want to create a sense of urgency and action , you might want to use more intense and arousing emotions, such as anger, fear, or excitement, to grab their attention and stimulate their behavior. If you want to create a sense of trust and loyalty, you might want to use more warm and soothing emotions, such as compassion, appreciation, or pride, to build rapport and reinforce their identity.
Hay que tener mucho cuidado con estar siempre con una emoción súper alta ... o súper baja. Si lo que queremos es realmente emocionar a un equipo, hay que saber como llevarles, "bailar" con ellos desde la emoción alta, cuando se trata de generar acción, a una emoción baja cuando el objetivo es generar reflexión. De manera general, siempre recomiendo con emoción baja para generar reflexión y, poco a poco, ir incrementándola para terminar la charla con energía alta y dejando al equipo con ganas reales de pasar a la acción.
While emotion can be a powerful way to connect with your team and influence their decisions, it can also backfire if you overdo it or misuse it. Too much emotion can make you seem irrational, manipulative, or unprofessional, and can undermine your credibility and authority. Too little emotion can make you seem cold, distant, or boring, and can fail to engage your team and capture their interest. Therefore, you need to balance your emotion with logic, by providing facts, data, and evidence to support your claims, and by showing how your emotion is relevant, appropriate, and authentic to your message and situation.
Por mucha energía que aportes, si no hay una base lógica que la sustente, puede que el equipo te perciba como un "charlatán barato". Por eso es importante, y más con equipos con perfil técnico, el generar una base lógica a partir de la cual a?adir una emoción que debes de calibrar en función a cómo interactúe el equipo. Del mismo modo, si tu emoción es muy baja, puedes dar la imagen de "enciclopedia con piernas" y, con mucha seguridad, te encontrarás con personas que se distraigan con el móvil o, directamente, cierren los ojos y se pongan a dormir. Es importante saber encontrar el equilibrio para, desde ahí, impactar positivamente en todo el equipo.
Ethos, logos and pathos - ethics and credibility, reason and logic, and emotion or passion. Bring together your 'why,' the 'for what', and 'why you' so that you have purpose, aim, and passion. As you become clear on what are you speaking for, what do you hope to achieve, and why this resonates with you, you will bring the emotion naturally into your delivery. Your voice with enunciate, emphasise, and modulate in line with your feeling. This will stir your audience. People don't listen as much to your words as to your feelings. Don't hold yourself back from showing them.
One of the most effective ways to use emotion in your motivational speaking is to use humor and stories. Humor can help you break the ice, lighten the mood, and reduce stress and tension in your team. It can also make you more likable, relatable, and memorable, and can enhance your team's creativity and problem-solving skills. Stories can help you illustrate your points, share your experiences, and convey your values and vision. They can also make your message more vivid, emotional, and memorable, and can trigger your team's imagination and curiosity. However, when using humor and stories, make sure they are relevant, appropriate, and respectful to your audience and context, and avoid jokes or anecdotes that are offensive, insensitive, or controversial.
By using emotion effectively in your motivational speaking, you can create a sense of purpose in your team that can motivate them, engage them, and bond them. Emotion can help you communicate your message with passion, conviction, and authenticity, and can influence your team's attitudes, behaviors, and outcomes. Remember to know your audience, choose your emotion wisely, balance your emotion with logic, and use humor and stories to make your message more impactful and memorable.
El storytelling es una de las herramientas más poderosas de la comunicación humana. Al conocer al equipo (algo totalmente VITAL), podrás identificar historias que les generen reflexión y les anime a pasar a la acción. Pueden ser historias suyas (de ahí lo importante de conocer "su mundo" y su realidad) o tuyas (eso si, tienen que verse reflejados porque, si no es así, la historia no servirá para nada). Después está el humor: si logras introducir alguna nota de humor y que el equipo sonría o se divierta de verdad, la tasa de recuerdo de tu discurso será mucho mayor. No se trata de que seas un cómico o monologuista: por eso, si tienes dudas de usar un chiste, mi recomendación es que ... no lo hagas !