登录查看更多内容

How can you use customer support software to improve your content creation?

由人工智能和领英社区提供技术支持

Customer support software is not only useful for answering questions and solving problems, but also for creating valuable content for your audience. By using the features and data of your customer support software, you can improve your content creation process and deliver more relevant, engaging, and helpful content. Here are some ways you can use customer support software to improve your content creation.

此文章中的业界达人

由社区从 4 条内容中精选。了解更多

Lucas Almeida

Consultor de Processos, Qualidade & CX | Excelência Operacional | Gest?o de Projetos | Solu??o de Problemas |…

1 Identify common issues and questions

One of the benefits of customer support software is that it allows you to track and analyze the interactions you have with your customers. You can use this information to identify the most common issues and questions that your customers face, and use them as topics for your content. For example, you can create blog posts, videos, or guides that address the frequently asked questions, or showcase how to use your product or service to solve specific problems.

添加您的观点

Lucas Almeida

Consultor de Processos, Qualidade & CX | Excelência Operacional | Gest?o de Projetos | Solu??o de Problemas | Planejamento Estratégico | Six Sigma | Lean Manufacturing
举报内容
From my perspective, having a software to help teams understand the voice of client (VoC) by extracting information on customer satisfaction indicators (NPS/CSAT scores, for example) and how was the customer sentiment through a supporting channel makes ALL THE DIFFERENCE. Mainly when qualitative analysis are performed, the pain points can be investigated through a great root cause study (Ishikawa, 5Whys) and then effective solutions put into practice. The output of this could be a new marketing initiative, a creative way for analysts to talk to customers through chats or even some instruction videos for BPO (business process outsourcing) agents to be trained.

已翻译

赞
Claudia Urbina Rosas

Consultoría RRHH I Employee Experience I Culture desígner I ágile Coach I Headhunter I Leadership & Coaching I People&Happiness | Learning & Development Specialist, Positive Psychology, Equality-Diversity-Inclusion
举报内容
One of the benefits of customer service software is that it allows us to know what the customer thinks (VOC) to know if they recommend us, why they recommend us or what we need to recommend them (NPS, CSAT) it allows us to generate interaction statistics The use of different services (analytics) allows us to know the CHURMS among others, and all of this gives us the opportunity to generate improvement actions in real time, agile and sincere to generate greater satisfaction and WOW effect, successfully surprising our customers. The closer you are to your client, the more information about their expectations you will have and many software allow us to do this.

已翻译

赞
Tony Antony

Elevating Brands through Digital Engagement | Certified Campaign Manager | Digital Marketing | Online Reputation Management | Video Content Development | Email Marketing | Ex Skoda India | Disney+Hotstar | Jet Airways
举报内容
I've experienced that customer support tools help you analyse the movement of conversation trends, identify the spike in interactions and know what topic caused it. For example: A new app is launched and customers need help navigating through it or find where a specific feature is located in the app. OR they're facing login or OTP related issues,OR they cannot understand certain features. Brands can use this insight and create walkthrough videos for the app and send it to target customers and also feature it on their social handles. They can spotlight a support ID through their social media posts where customers can get help.

已翻译

赞

2 Gather feedback and insights

Another way to use customer support software to improve your content creation is to gather feedback and insights from your customers. You can use surveys, polls, ratings, or reviews to collect feedback on your existing content, or to ask for suggestions on what kind of content they want to see next. You can also use customer support software to segment your customers based on their behavior, preferences, or needs, and use this to tailor your content to different audiences.

添加您的观点

Christopher Casey

Character Designer, Comic Illustrator, and Training & Quality Specialist
举报内容
As someone who worked in the video game industry for several years, feedback from our players was crucial for making improvements to our products. If the vast majority of our players liked or disliked certain aspects of our games, we could feed that information to the development team so they could get an idea of how to adjust their production pipeline. It also allowed our players to feel that their voices have been heard when changes were made to the game that were developed in response to their feedback, thus further improving developer/customer relations.

已翻译

赞

3 Automate and optimize your content delivery

Customer support software can also help you automate and optimize your content delivery, which can save you time and increase your reach. You can use customer support software to create and schedule automated messages, emails, or notifications that deliver relevant content to your customers at the right time and place. For example, you can send a welcome email with a link to your best content to new customers, or a follow-up email with a useful tip or resource to existing customers. You can also use customer support software to integrate your content with other channels, such as social media, chatbots, or webinars, and use analytics to measure and improve your content performance.

添加您的观点

4 Collaborate and learn from your team

Finally, customer support software can help you collaborate and learn from your team, which can enhance your content quality and creativity. You can use customer support software to share and discuss your content ideas, feedback, and results with your team members, and use their expertise and insights to improve your content. You can also use customer support software to access and learn from the content that your team members create, and use it as inspiration or reference for your own content.

Customer support software is a powerful tool that can help you create better content for your customers. By using the features and data of your customer support software, you can identify, gather, automate, optimize, collaborate, and learn from your customer interactions, and deliver more relevant, engaging, and helpful content.

添加您的观点

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Customer Support

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

How can you use customer support software to improve your content creation?

1

2

3

4

5

1 Identify common issues and questions

2 Gather feedback and insights

3 Automate and optimize your content delivery

4 Collaborate and learn from your team

5 Here’s what else to consider

Customer Support

给文章评分

感谢您的反馈

更多Customer Support相关文章

更多相关阅读内容

How can you use customer support software to improve your content creation?

1

2

3

4

5

1 Identify common issues and questions

2 Gather feedback and insights

3 Automate and optimize your content delivery

4 Collaborate and learn from your team

5 Here’s what else to consider

Customer Support

给文章评分

感谢您的反馈

查看其他技能