How can you test the inclusivity of your payment system?

Es sumamente estratégico poder conocer las necesidades de tus clientes y el mercado en el que se desempe?an. Actualmente, los facilitadores de pago buscan ofrecer la mayor cantidad de medios de pago dentro de sus sistemas de pago con el fin de abarcar a la mayor cantidad de clientes, lo cual podria reducir un esfuerzo en conocer a distintos perfiles de clientes, al incluirlos a todos en un solo un esfuerzo e integración.

A good strategy for this is to conduct a survey or poll among the system's users, or in places where your target audience might be, asking short questions and using images to aid understanding. For example, you could create a post asking which methods the users prefer or asking if they would use a specific method, providing options for the user to simply click on. This way, you will get more reliable answers from more users since you are making it easier for them to respond. This will encourage more people to answer, thereby providing a larger database.

Test the payment system on a variety of devices and platforms, including smartphones, tablets, desktop computers, and feature phones. Ensure that the payment interface is responsive, scalable, and optimized for different screen sizes, resolutions, and operating systems.

Test the payment system with users who speak different languages and come from diverse cultural backgrounds to verify that all user interfaces, instructions, and support materials are accurately translated and culturally appropriate for the target audience.

Create user personas to represent diverse demographics, including individuals with disabilities, seniors, non-native speakers, and individuals from various cultural backgrounds and Consider factors such as age, gender, language, income level, and technological proficiency.

Para garantizar la eficiencia y cumplimiento de objetivos, los sistemas de pago deben asegurar la correcta usabilidad de cada medio de pago a utilizarse dentro de estas plataformas. Dentro de las metricas, se podria medir el porcentaje de aceptacion de las operaciones a realizarse a través del sistema de pagos

Los sistemas de pago deben de adaptarse a las realidades de cada pais. Si un proveedor de pagos trabaja en varios paises debera adaptar su oferta a cada uno de los mercados, ofreciendo medios de pago que los usuarios pueden identificar facilmente. Asimismo, deberan adaptar el lenguaje, dise?os y logos para hacer que la experiencia de los usuarios sea la mas sencilla y escalable en numero de operaciones

A successful payment company will require Continuous upgrading with cutting edge technologies and integrating new features, payment systems must also adapt to accommodate a diverse array of payment methods. From credit and debit cards to mobile payments and cryptocurrencies, consumers have come to expect flexibility and choice when it comes to how they pay. Payment providers must therefore support a wide range of payment methods to cater to the preferences of different demographics and market segments.

Learning and growth along with improving the ability of optimal and easy access for customers combined with market knowledge and user needs assessment