How can you test and evaluate your computer graphics visual design for different platforms?

1 Define your goals and criteria

Before you start testing and evaluating your computer graphics visual design, you need to define your goals and criteria for each platform. What are you trying to achieve with your graphics? Who are your target users and what are their expectations and preferences? How do you measure the success of your graphics? You can use SMART (specific, measurable, achievable, relevant, and time-bound) goals and KPIs (key performance indicators) to guide your design process and evaluation.

2 Choose your testing methods

When testing and evaluating your computer graphics visual design for different platforms, you can choose from a variety of methods depending on your goals and criteria. Usability testing, for instance, involves observing how users interact with your graphics and collecting feedback. You can then use tools like UserTesting, Usabilla, or Hotjar to conduct usability testing online or in person. A/B testing is another method which compares two or more versions of your graphics and measures their impact on user behavior. Tools like Google Optimize, Optimizely, or VWO can be used to conduct A/B testing online. Lastly, eye tracking tracks where users look at your graphics and how long they spend on each element. Tools like Tobii, EyeQuant, or iMotions can be used to conduct eye tracking online or in person.

3 Collect and analyze data

After you choose your testing methods, you need to collect and analyze data from your tests and evaluations. You can use tools like Google Analytics, Mixpanel, or Tableau to collect and visualize data from your online tests. You can also use tools like Excel, SPSS, or R to analyze data from your offline tests. You should look for patterns, trends, and insights that can help you improve your computer graphics visual design for different platforms.

4 Implement changes and iterate

Based on the data and insights that you collected and analyzed, you should implement changes and improvements to your computer graphics visual design for different platforms. You should also test and evaluate your changes and iterate your design process until you achieve your goals and criteria. You can use tools like Adobe Photoshop, Illustrator, or Sketch to create and edit your graphics. You can also use tools like Figma, InVision, or Marvel to prototype and share your graphics.

5 Seek feedback and reviews

Another way to test and evaluate your computer graphics visual design for different platforms is to seek feedback and reviews from other sources, such as peers, experts, clients, or users. You can use tools like Behance, Dribbble, or ArtStation to showcase your graphics and get feedback from other designers. You can also use tools like Trustpilot, Yelp, or Google Reviews to get feedback from customers or users. You should listen to constructive criticism and suggestions that can help you improve your computer graphics visual design for different platforms.

6 Keep learning and updating

Finally, you should keep learning and updating your computer graphics visual design for different platforms. You should follow the latest trends, best practices, and standards in computer graphics design. You should also monitor the performance, usability, and satisfaction of your graphics and make adjustments as needed. You can use tools like Medium, Coursera, or Udemy to learn new skills and techniques in computer graphics design. You can also use tools like Google Alerts, Feedly, or Flipboard to stay updated on the latest news and developments in computer graphics design.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?