Niche video genres are those that appeal to a specific or narrow audience, such as horror, comedy, documentary, or animation. They can offer creative opportunities and loyal fans for videographers, but they also come with some challenges and competition. How can you succeed in niche video genres and stand out from the crowd? Here are some tips to help you.
The first step to succeeding in niche video genres is to understand who your target audience is, what they like, what they expect, and what they need. You can do some research by watching popular videos in your genre, reading reviews and comments, and joining online communities and forums. You can also interact with your viewers and ask for feedback and suggestions. Knowing your audience will help you create videos that resonate with them and meet their demands.
One thing I have found helpful is understanding my audience and what they would like to know about what I offer. Understanding this helps me to create video content they interact with and especially learn from.
Niche video genres are not monolithic. They have different subgenres, styles, trends, and themes that you can explore and experiment with. You can find your niche within the niche by focusing on a specific aspect, angle, or perspective that makes your videos unique and distinctive. For example, you can make horror videos that are based on true stories, comedy videos that parody current events, documentary videos that expose hidden truths, or animation videos that use a particular technique or aesthetic. Finding your niche within the niche will help you carve out a space for yourself and attract a loyal fan base.
I totally agree. For example, as a presentation designer, I create animation videos that use a particular technique or aesthetic that my target audience would learn from. Showing them possibilities.
Tener un subnicho es lo que te permitirá ser rentable. Trata de agradarle a todo el mundo y no complacerás a nadie. La ventaja de los subnichos es que puedes llegar a targets muy definidos que, a diferencia de una audiencia general, sí están dispuestos a pagar por tu contenido. Yo por ejemplo, tengo un canal de youtube de drones. Pero es un canal de ense?anza de vuelo seguro. Para principiantes. En Ecuador. Por tanto, los 2.400 suscriptores que tengo pueden dejar más dinero en ventas directas de material educativo que si tuviera 25.000 suscriptores que solo les interesa ver acerca de drones.
Niche video genres require a high level of skill and quality to impress and engage your audience. You need to master your craft and deliver videos that are well-produced, well-edited, well-written, and well-performed. You need to pay attention to details such as lighting, sound, camera angles, transitions, effects, and storytelling. You also need to keep learning and improving your skills and techniques by watching tutorials, taking courses, reading books, and practicing. Mastering your craft will help you create videos that are professional, polished, and captivating.
Niche video genres depend on consistency and reliability to build trust and loyalty with your audience. You need to be consistent and reliable in your content, style, quality, and frequency. You need to stick to your niche and deliver what your audience expects and wants from you. You also need to maintain a regular schedule and upload your videos on time and without delays. You can also communicate with your audience and keep them updated on your progress and plans. Being consistent and reliable will help you establish a reputation and a relationship with your audience.
En este caso, la rutina y la constancia son tus mejores amigas. Ponte límites de tiempo para crear ciertos contenidos, y obviamente vete de menos a más. Si lo que deseas es iniciar un proceso de creación de videos para un micronicho específico, te puedo sugerir que hagas un proyecto a 30 o 60 días donde en las primeras semanas hagas guion, luego par de semanas más de preproducción, un fin de semana de grabación y finalmente un mes más de postproducción. Y haces un mini film de 5 minutos.
Niche video genres can benefit from collaboration and networking with other videographers, influencers, experts, or fans in your genre. You can collaborate and network by reaching out to others who share your passion, vision, or goals, and work together on projects, challenges, or events. You can also cross-promote, feature, or shout out each other on your platforms, channels, or social media. You can also join or create groups, clubs, or associations that support and celebrate your genre. Collaborating and networking will help you expand your reach, exposure, and opportunities.