How can you showcase your graphic work for a contract?

1 Choose your best work

Your portfolio should include your best and most relevant work for the type of contract you are applying for. Don't overload it with too many samples; instead, select a few that showcase your range, creativity, and quality. Make sure your work is up to date, consistent, and aligned with your personal brand. You can also include testimonials, awards, or metrics that highlight your achievements and impact.

2 Create a compelling pitch

A pitch is a short and persuasive message that explains why you are the best fit for the contract. It should highlight your skills, experience, and value proposition. You can use a pitch to introduce yourself, summarize your portfolio, and express your interest and enthusiasm. A pitch can be written, spoken, or recorded, depending on the format and platform of the contract application. You can also customize your pitch to match the tone, style, and needs of the client.

3 Use multiple platforms

To increase your visibility and reach, you can showcase your graphic work on multiple platforms, such as your own website, social media, online galleries, blogs, or podcasts. Each platform has its own advantages and disadvantages, so you need to choose the ones that suit your goals, audience, and budget. You can also use different platforms to showcase different aspects of your work, such as your process, inspiration, or feedback.

4 Showcase your personality

Your graphic work is not only a reflection of your skills, but also of your personality. You can showcase your personality by adding some personal touches to your portfolio, pitch, and platforms. For example, you can use a unique design, a catchy slogan, a funny story, or a memorable image to convey your style, voice, and values. You can also showcase your personality by engaging with your audience, responding to comments, asking questions, or sharing insights.

5 Demonstrate your professionalism

While showcasing your graphic work, you also need to demonstrate your professionalism and reliability. You can do this by following some best practices, such as using high-quality images, proofreading your texts, updating your content regularly, respecting deadlines, and following instructions. You can also demonstrate your professionalism by showing your knowledge of the industry, the market, and the client's needs. You can also use tools such as contracts, invoices, and feedback forms to manage your projects and expectations.

6 Keep learning and improving

Finally, you need to keep learning and improving your graphic work and your showcase skills. You can do this by seeking feedback, analyzing your results, and identifying your strengths and weaknesses. You can also do this by exploring new trends, tools, and techniques, and applying them to your work. You can also join online or offline communities, courses, or events to network, learn, and share with other graphic designers.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?