How can you measure employee engagement to improve your business?
Employee engagement is more than just a buzzword. It's a key factor that affects your business performance, customer satisfaction, and employee retention. But how can you measure it effectively and use the insights to improve your B2B marketing strategy? In this article, we'll explore some of the best methods and tools to assess and enhance your employee engagement.
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Launch storytelling campaigns:Encourage employees to share personal stories on platforms like LinkedIn. This fosters a deeper connection and showcases individual journeys, enhancing overall engagement.### *Use pulse surveys:Regularly deploy short, focused surveys to gauge employee sentiment. This real-time feedback helps you quickly identify and address engagement issues.