The next step is to define the stages of your sales process, from the initial contact with a lead to the final closure of a deal. Each stage should have a clear goal, criteria, and action plan, as well as a way to track and measure your progress. You can use a CRM system or a sales pipeline tool to visualize and manage your sales stages. A common sales process consists of lead generation, lead qualification, proposal, negotiation, and closure. Lead generation involves attracting and capturing potential customers who have shown interest in your product or service. Lead qualification requires assessing the fit and readiness of leads based on their profile, pain points, budget, authority, need, and timeline (BANT). Proposal involves presenting your solution and value proposition to qualified leads. Negotiation involves discussing the terms and conditions of the deal with leads. Closure is where you finalize the deal and get the signature or payment from leads. To make the most out of each stage of your sales process, you can use various methods such as lead scoring, lead nurturing, discovery calls, proposals, demos, case studies, testimonials, anchoring, framing, mirroring strategies, urgency tactics, scarcity tactics and reciprocity tactics.