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How can you improve your consulting team's brainstorming and problem-solving?

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Brainstorming and problem-solving are essential skills for any consulting team. They help you generate creative ideas, find solutions to complex challenges, and deliver value to your clients. However, brainstorming and problem-solving are not always easy or effective. Sometimes, you may face issues such as groupthink, cognitive biases, lack of structure, or poor communication. How can you improve your consulting team's brainstorming and problem-solving? Here are some tips to help you enhance your team's performance and results.

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1 Define the problem clearly

The first step to effective brainstorming and problem-solving is to define the problem clearly. You need to understand the scope, objectives, constraints, and criteria of the problem. You also need to identify the key stakeholders, their needs, and their expectations. A clear problem statement will help you focus your team's efforts, avoid confusion, and align your goals. You can use tools such as problem trees, issue maps, or logic models to structure your problem definition.

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Muhammad Ammad Amin

Strategy and Entreprenuership PhD Candidate
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One way to define the problem clearly is to reframe the problem as a question statement. That can be done with having a question storming session before the brain storming. In the question storming session it is important to only ask questions. It can be hard at first as all consultants are solution oriented thinkers. I have had great success in driving business growth with these question storming sessions. Once you have all the questions on the board, it is important to group them into categories and then come together and collectively frame the problem statement in the form of a question e.g. How might we make LinkedIn as the most popular social media site for Gen Z? From there solutioning and brainstorming can commence.

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2 Use diverse and inclusive methods

The second step to effective brainstorming and problem-solving is to use diverse and inclusive methods. You want to encourage your team to generate as many ideas as possible, without judging or filtering them. You also want to involve different perspectives, backgrounds, and expertise in your team. This will help you avoid groupthink, stimulate creativity, and increase the quality and quantity of your ideas. You can use methods such as brainstorming, brainwriting, mind mapping, or SCAMPER to facilitate your ideation process.

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3 Analyze and evaluate the ideas

The third step to effective brainstorming and problem-solving is to analyze and evaluate the ideas. You need to sift through the ideas and select the most promising ones for further exploration. You also need to test the feasibility, viability, and desirability of the ideas. This will help you narrow down your options, validate your assumptions, and refine your solutions. You can use tools such as SWOT analysis, decision matrix, or prototyping to support your analysis and evaluation process.

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4 Communicate and present the solutions

The fourth step to effective brainstorming and problem-solving is to communicate and present the solutions. You need to convey your solutions clearly, convincingly, and compellingly to your clients and stakeholders. You also need to demonstrate how your solutions address the problem, meet the criteria, and add value. This will help you gain buy-in, feedback, and approval for your solutions. You can use tools such as storytelling, slide decks, or pitch decks to enhance your communication and presentation skills.

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Kurt Schmidt

Agency Coach Maximizing Your ROI, Ex-Action Sports Pro, Author, and Podcaster
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When suggesting solutions, it's natural to lean towards ideas that clients and stakeholders will easily agree with. But this approach has its drawbacks. By offering alternative options that they may initially dismiss, you can promote better collaboration within the team and set clearer expectations. This way, you'll gain a more thorough understanding of what's possible and why certain decisions are made.

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5 Learn and improve continuously

The fifth step to effective brainstorming and problem-solving is to learn and improve continuously. You need to monitor and measure the impact of your solutions, collect and analyze data, and identify the gaps and opportunities for improvement. You also need to solicit and incorporate feedback from your clients, stakeholders, and team members. This will help you optimize your solutions, increase your satisfaction, and grow your skills. You can use tools such as surveys, interviews, or after-action reviews to foster your learning and improvement culture.

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6 Collaborate and support each other

The sixth step to effective brainstorming and problem-solving is to collaborate and support each other. You need to work as a team, share your insights, opinions, and resources, and respect and appreciate each other's contributions. You also need to foster a positive, trusting, and supportive team environment, where everyone feels valued, engaged, and motivated. This will help you enhance your team's cohesion, performance, and morale. You can use tools such as team building activities, feedback sessions, or recognition programs to strengthen your team spirit and culture.

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Naomi Hattaway

People Leave! Workplace transitions are hard! I offer advisor and interim executive leadership for orgs ready to be better at Leaving Well??.
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One of the worst uses of a consultant team is when there is not diversity in experience and talent. Knowing each other's strengths goes a long way in the effort to collaborate for the outcome desired by the client. Thoughtful and intentional collaboration ensures everyone is able to offer their best, and the time taken to assess where everyone can most effectively contributing is efficient and saves time and effort in the long run.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you improve your consulting team's brainstorming and problem-solving?

1

2

3

4

5

6

7

1 Define the problem clearly

2 Use diverse and inclusive methods

3 Analyze and evaluate the ideas

4 Communicate and present the solutions

5 Learn and improve continuously

6 Collaborate and support each other

7 Here’s what else to consider

Consulting

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How can you improve your consulting team's brainstorming and problem-solving?

1

2

3

4

5

6

7

1 Define the problem clearly

2 Use diverse and inclusive methods

3 Analyze and evaluate the ideas

4 Communicate and present the solutions

5 Learn and improve continuously

6 Collaborate and support each other

7 Here’s what else to consider

Consulting

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