How can you help others who are struggling with belief perseverance?
When you're in a position to guide others professionally, you often encounter individuals clinging to outdated or disproven beliefs, a phenomenon known as belief perseverance. This cognitive bias makes people maintain their stand even when new evidence suggests otherwise. As a business coach, your role includes helping clients navigate through this challenging mental trap, ensuring their decisions are informed and current. Understanding belief perseverance is the first step in guiding others to overcome it, and your approach can make a significant difference in their professional development.
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Promote self-awareness:Begin by discussing cognitive biases and their impact. Encourage reflection on decisions to help them recognize potential bias.### *Encourage incremental changes:Suggest they make small adjustments to their beliefs. This gradual approach helps reduce resistance and fosters a sense of control over the change process.