How can you edit your travel videos to stand out from the crowd?

We're all aware of the critical role storytelling plays, yet what's even more crucial is the relatability of both content and style. Often, in the pursuit of aesthetic appeal, especially within the travel niche, we shy away from portraying things as they truly are. However, maintaining authenticity and relatability can significantly enhance viewer engagement and retention, ultimately boosting the video's organic reach.

If my goal is to inspire viewers to explore or to boost their confidence and share my unique experiences from the place to help them, I would include video footage to interact with my viewers and show my experiences.

Try to find a theme or feeling that you want your viewers to resonate with. Having a good song in mind can help you pre-plan the narrative you'd want to shoot for.

Your story must have a twist! Start with an unskippable hook! As a creator and video editor, the only difference you can bring is your perspective. The story always wins.

Storytelling Technical aspects Creativity and Personality these topics is the most important to cover as a video editor to editing videos

Cutting and adding transitions between videos helps to engage the audience. Short-format videos with minute transitions help to increase reach.

One important concept I've learnt from Cinema is: Think about what interests the viewer. You might think that showing yourself eating a yogurt is reaaaally important for your video, but does the viewer really care? We get to show people our content and have some of their time and attention, let's be responsible and cherish that opportunity!

1-3 shots about a subject is enough. (Wide, Close, Detail…)Transitions help shots blend. Cut to the music. Keep it short, adjust the pace to feel dynamic, This requires the editor to go several passes thro the edit and shorten the selected clips in the timeline.

This starts getting into technical talk, but first: -Has a family member ever shown you a photo they edited on their phone and the colors are WAY too intense? If you've had that experience, you know exactly, from those 10 seconds, that some people will value fantasy more than reality. That's where saturation, sharpness and contrast really come in during editing. By understanding what your client or target-audience like, you will adapt these 3 main factors to achieve an ultimately appealing goal for them.

Na parte de ajuste de cores, é importante ressaltar a diferen?a do que o cliente quer. Se for para apenas corrigir a cor, ou para alterar a cor. Primeiro precisamos acertar as cores que recebemos, nivelando a luz e ajustando excessos, de preferencia, com a ajuda dos Scopes. Muitas vezes esse é o único passo necessário, tendo em vista que muitas cameras já filmam com preset de cor, sendo necessário apenas ajustes. O segundo passo é um tratamento de cor. O diretor pode querer imprimir um tipo de atmosfera ou caracteristca ao vídeo, sendo necessário aí softwares mais robustos e a utiliza??o de muitas mascaras para interven??es mais sérias.

This starts getting into technical talk, but first: -Has a family member ever shown you a photo they edited on their phone and the colors are WAY too intense? If you've had that experience, you know exactly, from those 10 seconds, that some people will value fantasy more than reality. That's where saturation, sharpness and contrast really come in during editing. By understanding what your client or target-audience like, you will adapt these 3 main factors to achieve an ultimately appealing goal for them.

Adding music to your video will add excitement & if you’re a musician you can write original music for scenes. I have tons of music cues that I wrote and recorded years ago & I use them for my videos now & they fit perfectly.

Encontrar la música y los efectos de sonido adecuados puede ser una tarea desafiante, pero es esencial para crear una experiencia inmersiva para el espectador. La música no solo proporciona ritmo, sino que también evoca emociones que complementan y realzan las imágenes. Además, los efectos de sonido juegan un papel crucial en la creación de escenas auténticas y realistas. Desde el sonido de las olas en la playa hasta el bullicio de una ciudad, los efectos de sonido pueden a?adir profundidad y realismo. El uso de sonidos ambientales unido a unas pocas notas de música crean en algunos, casos más profundidad que una pieza musical sin sonido de fondo.

From a Music Psychology class in University I learnt: -Just the choice of song will alter immensely how we perceive a video! "Wow, Francisco, did you have to go to university to learn that?" Just try it if you have 30 seconds: -Search for a Marvel action scene on youtube and then play a serious, epic song on a second device. -Then, replay the SAME clip, but play a child-like, upbeat song. This exercise will help you understand the power you have when choosing music and it's exactly why movies like Deadpool did so great in their fight scenes, they subverted our expectations with humour, music and doodles!

Music is another layer that makes your film or video special. If this is still a travel video: The music where the footage was shot might make it authentic. Or maybe just your favourite Spotify tunes might be appealing to use. Either way, it’s recommended to experiment with these whilst doing the edit. Listen to your playlist whilst doing the edit. Something will pop to your liking, that’s the signal for the import into the edit timeline.

A parte da música se faz muito necessária em vídeos de viagem. Ela vai dar o ritmo e pontuar o vídeo. A dica é aproveitar ao máximo a cadência e ritmo, fazendo os cortes na batida, aproveitando paradas e respiros para fazer as interven??es necessárias (falas, opini?es, troca de assunto). Escolher a música também é importante, um bom editor deve saber ler o mood da cena, do projeto e da inten??o que se busca, selecionando a música que mais se encaixe. Com o tempo, essas quest?es v?o ficando mais claras e a escolha da música acaba acontecendo com mais facilidade. O youtube tem biblioteca gratuita de músicas sem Royalties que podem ser usadas.

When creating a social media reel, start with a dynamic "hook", something that will draw your viewers in. Then, try to solve a problem that your audience has.

This is so important, here's 2 reasons why: -Deaf people like to view content -A lot of people scroll apps or watch videos with the audio off because they can't make noise at that time or they forgot their headphones (who has never done that?)

All these things are great, What really makes a video stand out are these three components. 1. Pacing - Helps set the tone and mood of the story 2. Sound design - Music should not be the foundation, the sound design an editor creates is what really draws in and immerses the viewer in the film. Great sound design will make your video twice as good. Game changer 3. Capturing emotion - Many artists focus more on sweet transitions, and color grading, or other technical portions, but what will make you stand out is authenticity and raw emotion. Show the story and have the viewer connect with your film.

La creatividad en la edición de video es fundamental para crear una experiencia inmersiva y memorable. Desde la elección de los ángulos y perspectivas hasta la selección de la música, cada detalle contribuye a transmitir un mensaje y crear una obra de arte audiovisual. Se trata de capturar la esencia de una experiencia única y transformarla en imágenes que inspiren y emocionen al espectador. Es a través de la creatividad que podemos hacer que el espectador sienta que está viviendo la experiencia en primera persona. La creatividad es el corazón de la edición de video. Es lo que nos permite ir más allá de lo ordinario y crear obras que impacten y emocionen al espectador.

All these things are great, What really makes a video stand out are these three components. 1. Pacing - Helps set the tone and mood of the story 2. Sound design - Music should not be the foundation, the sound design an editor creates is what really draws in and immerses the viewer in the film. Great sound design will make your video twice as good. Game changer 3. Capturing emotion - Many artists focus more on sweet transitions, and color grading, or other technical portions, but what will make you stand out is authenticity and raw emotion. Show the story and have the viewer connect with your film.

Los 6 pasos mencionados, son muy importantes . Elegir una historio , eliminar el desorden , seleccionar una música acorde a los momentos , ajustar la colorimetria; Y sobre todo explotar al máximo la creatividad , y romper con las estructuras para lograr un alto impacto , son herramientas fundamentales.