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How can you develop a personal brand that highlights your volunteering experience and career goals?

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Volunteering is not only a rewarding way to give back to your community, but also a powerful tool to boost your personal brand and career prospects. Whether you are looking for a new job, a promotion, or a career change, showcasing your volunteering experience can help you stand out from the crowd and demonstrate your skills, values, and passions. In this article, you will learn how to develop a personal brand that highlights your volunteering experience and career goals in six steps.

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Ketki Agarwal

Founder | Mental Health Advocate | Parent coach | Learning disabilities and ADHD | Entrepreneur | Social impact…
Brenna Valle

Program Coordinator for the Region 2 Internship Collaborative

1 Identify your purpose

The first step to developing a personal brand that highlights your volunteering experience and career goals is to identify your purpose. What is the impact you want to make in the world? What are the causes you care about? What are the skills you want to use and develop? How do you want to be perceived by others? By answering these questions, you can define your core message, your vision, and your mission as a volunteer and a professional.

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Ketki Agarwal

Founder | Mental Health Advocate | Parent coach | Learning disabilities and ADHD | Entrepreneur | Social impact Start-up | NSRCEL, IIM Bangalore|
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Once you identify your purpose the next step is to define your own brand identity, define what you stand for and what makes you unique. Consider how your volunteering experience aligns with your career goals. Once you do that craft your elevator pitch, the pitch, create a concise and compelling statement that introduces yourself, your volunteering background, and your career aspirations. This pitch should grab attention and leave a memorable impression.

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2 Choose your platforms

The next step is to choose the platforms where you will communicate your personal brand. Depending on your audience, your goals, and your preferences, you can use different channels to showcase your volunteering experience and career goals. For example, you can use your resume, cover letter, and LinkedIn profile to highlight your relevant skills, achievements, and values as a volunteer. You can also use social media, blogs, podcasts, or videos to share your stories, insights, and opinions on the issues you are passionate about.

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3 Create your content

The third step is to create your content that showcases your volunteering experience and career goals. Your content should be consistent, authentic, and engaging. You should use your voice, tone, and style to reflect your personality and values. You should also use different formats, such as text, images, audio, or video, to appeal to different senses and preferences. Your content should provide value to your audience, whether it is by informing, inspiring, educating, or entertaining them.

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Ketki Agarwal

Founder | Mental Health Advocate | Parent coach | Learning disabilities and ADHD | Entrepreneur | Social impact Start-up | NSRCEL, IIM Bangalore|
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Once you create your content - Develop a professional online presence. This includes a LinkedIn profile, personal website, or blog where you can showcase your volunteer work and professional achievements. Remember that your messaging on all platforms is consistent. Use the same tone and key messages to reinforce your brand.

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4 Build your network

The fourth step is to build your network of people who share your interests, values, and goals. Your network can include fellow volunteers, mentors, leaders, influencers, peers, colleagues, employers, or clients. You can build your network by reaching out to people online or offline, joining communities, attending events, or collaborating on projects. You should also nurture your network by staying in touch, providing support, asking for feedback, or offering referrals.

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Brenna Valle

Program Coordinator for the Region 2 Internship Collaborative
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Network building should begin early on in your professional life. It’s best to open yourself up to a wide range of people with diverse lives and talents. Once you brand building begins you can then call upon these connections for feedback and building future connections, but be responsible for your network. Know that being a resource for them benefits you more than the short-term struggle you may encounter. “We build too many walls and not enough bridges,”Isaac Newton.

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5 Showcase your impact

The fifth step is to showcase your impact as a volunteer and a professional. Your impact is the difference you make in the lives of others, the environment, or the society. You can showcase your impact by quantifying your results, highlighting your testimonials, sharing your success stories, or acknowledging your recognition. You should also showcase your impact by expressing your gratitude, celebrating your achievements, and learning from your challenges.

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6 Update your brand

The final step is to update your brand as you grow and evolve as a volunteer and a professional. Your brand is not static, but dynamic. It changes as you gain new skills, experiences, and goals. You should update your brand by reviewing your purpose, platforms, content, network, and impact regularly. You should also update your brand by seeking new opportunities, exploring new trends, and embracing new challenges.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you develop a personal brand that highlights your volunteering experience and career goals?

1

2

3

4

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1 Identify your purpose

2 Choose your platforms

3 Create your content

4 Build your network

5 Showcase your impact

6 Update your brand

7 Here’s what else to consider

Volunteering

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How can you develop a personal brand that highlights your volunteering experience and career goals?

1

2

3

4

5

6

7

1 Identify your purpose

2 Choose your platforms

3 Create your content

4 Build your network

5 Showcase your impact

6 Update your brand

7 Here’s what else to consider

Volunteering

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