How can you declutter your keyword list with a research tool?

1 Step 1: Import your keyword list

The first step is to import your keyword list into the keyword research tool of your choice. You can either use a tool that generates keywords based on your seed terms, competitors, or niche, or use a tool that allows you to upload your own list from another source. For example, you can use Google Keyword Planner, SEMrush, Moz, or Ahrefs to import your keyword list. Make sure you select the right country, language, and device settings for your target market.

2 Step 2: Filter your keyword list

The next step is to filter your keyword list by applying various criteria that match your needs and preferences. You can filter your keyword list by metrics such as search volume, keyword difficulty, cost-per-click, or click-through rate. You can also filter your keyword list by attributes such as word count, keyword type, or search intent. For example, you can filter your keyword list by excluding terms that are too broad, too competitive, or too irrelevant for your niche.

3 Step 3: Group your keyword list

The third step is to group your keyword list by creating categories or themes that reflect your content strategy and user journey. You can group your keyword list by using the tool's built-in features, such as keyword clusters, topic buckets, or keyword tags. You can also group your keyword list manually by using spreadsheets or other tools. For example, you can group your keyword list by subtopics, products, services, or stages of the funnel.

4 Step 4: Analyze your keyword list

The final step is to analyze your keyword list by evaluating the performance and potential of each keyword group. You can analyze your keyword list by using the tool's reports, charts, or dashboards that show you various insights and metrics. You can also analyze your keyword list by comparing it with your competitors, your current rankings, or your goals. For example, you can analyze your keyword list by identifying the gaps, opportunities, or trends in your niche.

By following these four steps, you can declutter your keyword list with a keyword research tool and focus on the keywords that matter most for your organic search success. A keyword research tool can help you save time, money, and effort by simplifying and streamlining your keyword selection process.

5 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?