How can you create a winning startup dashboard for investors?

Firstly, the truth is that if you don't have recurring revenue, you're unlikely to attract investors. Metrics that matter: MRR & ARR: Monthly / Annual Recurring Revenue - Total revenue generated from recurring transactions. CAC: Customer Acquisition Cost - The cost of acquiring a customer LTV: Lifetime Value - Total revenue customer generates over lifetime Churn Rate: Rate at which customers cancel - # of customers lost in billing cycle TAM: Total Addressable Market - Revenue opportunity at 100% market share ARPU: Average revenue per user. NPS: Net promoter score. A measure of your customer’s willingness to rate and recommend Retention rate: % of customers kept vs lost Payback period: Time to reach cash-flow break even.

Question I have been asked several times: What is your North star metric? My answer always: Growth! Growth has to be the one key metric that a startup needs to showcase to generate interest from investors. It can take different forms and shape based on what stage the company is: - Early on would be pure simple growth (Adoption) - Later stages would be profitable growth (Retention) - Eventually would be sustainable growth (LTV/CAC) A winning dashboard should bring out your growth story clearly!

Choose the metrics that matter. There is no point showcasing a random funnel to an investor who just wants to get an update on the overall business. For every startup, there are certain metrics that need to be tracked regularly, for eg: for a community based startup, you need to track acquisition, retention and engagement numbers regularly; for a D2C brand it's super important to track CAC, LTV etc There are a few metrics that we track on a regular basis at Mave: - NPS (primary metric) - Retention (D-10,20,30,90) - Active users (DAU, MAU) - CAC - Revenue - Burn rate

Impress Investors Visually! ???? Creating a winning startup dashboard for investors; I'd carefully choose metrics that reflect our performance and potential. Defining clear benchmarks and targets provides context for our progress. Effective data visualization brings this information to life, making it easily digestible. The dashboard should tell our startup's story, showcasing growth, resilience, and future possibilities. This strategic presentation informs and engages investors, highlighting our startup's value and vision.

You don't want to mislead your investors with meaningless or false KPIs or bombard them with data. Rather, you should concentrate on the metrics—such as customer acquisition cost, lifetime value, retention rate, revenue, and profitability—that show your traction, growth, and unit economics.

Research Benchmarks: Study industry standards, competitor performance, and best practices for each metric. This provides context for your own performance. Set Realistic Targets: Based on your strategy and assumptions, establish specific, achievable, and time-bound targets for each metric. These should reflect your growth and business objectives. Align with Strategy: Ensure that your targets align with your overall business strategy and support your long-term goals. Benchmark Comparison: Compare your current performance to industry benchmarks. Highlight where you excel and areas needing improvement. Regularly Update: Continuously monitor and update benchmarks and targets to reflect changing market conditions and business needs.

The next step is to define benchmarks and set targets for each metric. Benchmarks are industry standards that help you compare your performance against competitors. Targets are specific, realistic goals based on your strategy and assumptions. Show investors how you're performing against both, demonstrating how you measure success and plan to achieve your objectives. This approach not only provides context for your progress but also builds investor confidence in your ability to hit key milestones and grow the business strategically.

Think of benchmarks as the scorecard everyone's using, showing how you measure up in the game. Your targets? They're the personal goals you set for a winning strategy. When you share this playbook with investors, it's not just about numbers—it's saying, "Here's our game plan, here's how we're scoring, and here's where we're heading for victory." It's making the business journey a bit more like a shared adventure.

Establish clear benchmarks and targets for each metric to track your progress and measure success. Set realistic yet ambitious goals that demonstrate your startup's potential for growth and scalability. Benchmark your performance against industry standards and competitors to gain context and identify areas for improvement.

? Industry Standards: Use them for realistic benchmarks. ? Historical Data: Leverage it for setting informed targets. ? Regular Reviews: Adjust benchmarks and targets based on business evolution and market dynamics.

Creating a standout startup dashboard for investors is all about making your data pop. Keep it simple, yet comprehensive. Think clean charts, clear labels, and a logical flow. Highlight key metrics that reflect your growth and potential. Make it easy for investors to see the big picture and understand where your startup is headed. Remember, clarity is key – you want your dashboard to tell a compelling story at a glance.

The final step is to visualize your data in a clear, concise, and compelling way. You want to make it easy for your investors to understand your key metrics, benchmarks, and targets at a glance. Use charts, graphs, tables, or dashboards to highlight trends, patterns, and insights. Avoid clutter or unnecessary details, and focus on the most important information that tells your story. A well-designed visualization can help you communicate your progress, performance, and plans effectively, and make a stronger impression on your investors.

To create compelling data visualizations: Audience Understanding: Tailor visuals to your audience's expertise and needs. Chart Selection: Choose suitable chart types (e.g., bar, line, pie) for each data point or trend. Simplicity: Prioritize key insights, omitting unnecessary details for clarity. Design Consistency: Maintain uniformity in colors, fonts, and labels for a polished appearance. Highlight Key Data: Use visual cues to emphasize crucial information. Tools Utilization: Consider user-friendly tools like Google Data Studio, Tableau, or Power BI. Usability Testing: Gather feedback to refine your dashboard's user experience. Iterate Continuously: Refine visualizations based on feedback and evolving data needs.

You would be an absolute beast if you had visualized everything in your PowerPoint ?????????????????? ???????? ?????? ?????????? ????????????????????. It shows consistency and professionalism, and it just gives a subconscious feeling in the investor's mind that ?????? ?????? ?? ?????? (And in case you didn't know, that's very important, wink wink.).

Think of data like a puzzle. The key is to put it together so everyone can see the picture. Use charts, graphs, and tables to show the important stuff, and keep things clean—no unnecessary extras. Make sure everything looks clean with the right colors, fonts, and labels, and always double-check that your data is spot on. Tools like Power BI, Google Data Studio, and Tableau can help you create a dashboard that paints the perfect data picture.

To create a compelling story on a startup dashboard for investors: Narrative Structure: Start with a clear narrative that connects data with your vision. Competitive Edge: Showcase what sets you apart from competitors. Future Potential: Link current performance to long-term growth prospects. Adaptation: Demonstrate agility by sharing how you refine strategies based on data. Visuals: Use visuals, annotations, and summaries for clarity and impact. Alignment: Ensure your story aligns with your overall business strategy. Delivery: Practice articulating your story confidently for investor engagement. By this the startup dashboard becomes a persuasive tool for conveying your value, potential, and adaptability to investors.

Creating a winning startup dashboard for investors is like crafting a map that guides them through your journey. Start by painting a clear picture of your mission and vision. Then, highlight key metrics that showcase your progress and potential. Think of it as telling a compelling story: use graphs, charts, and visuals to illustrate your narrative. Keep it simple yet impactful, ensuring investors grasp the essence of your startup's growth trajectory at a glance. Remember, transparency and relevance are key ingredients in this storytelling process.

The final step is to craft a story with your dashboard that aligns data with your narrative and vision. Use it to communicate your value proposition, competitive edge, and future potential to investors. Highlight achievements, challenges, and key learnings, showing how you're adapting based on data insights. Add context with captions, annotations, or summaries to make your story clear and compelling. A well-told story through your dashboard not only showcases progress but also builds confidence in your ability to navigate challenges and capitalize on opportunities.

Every kickass brand has a kickass story behind it. Don't make yours boring; ???????? ???? ???? ?????????????????? everyone just wants to be a part of.

Imagine your dashboard is the grand finale of your story. It's not just numbers; it's the tale of your value, what sets you apart, and where you're headed. Think of it as a chat with investors, sharing wins, bumps in the road, and the lessons learned. Sprinkle in captions and annotations—it's like adding personal notes in the margins. Your dashboard is your story's mic drop, showing the real, evolving you through the lens of data.

Zeit ist eine der Ressourcen, die in einem Startup üblicherweise ?u?erst limitiert ist. Gleichzeitig ist es wichtig, die wichtigsten KPIs für sich selbst als Gründer, als auch für Investoren klar zu definieren und regelm??ig zu überwachen. Ein Dashboard für Investoren sollte folgende Themen abdecken: 1. Die wichtigsten KPIs (DAU, MAU, LTV, MRR, ARR,...), je nach Branche und Startup 2. Erl?uterung zu diesen KPIS (Investoren sollen auf einen Blick verstehen, was die KPIs bedeuten, und WARUM diese wichtig sind) 3. Ziele: Wohin und bis wann sollen sich diese KPIs entwickeln und wie m?chte man dort hin kommen. 4. Wie ist man im Plan zum Ziel?

Creating a stellar startup dashboard for investors is about clarity and impact. Start by outlining key metrics like revenue growth, customer acquisition cost, and churn rate. Make it visually appealing with graphs and charts for easy digestion. Highlight your unique selling proposition and market traction. Keep it concise, focusing on what matters most. Lastly, ensure it tells a compelling story about your business's potential. Remember, simplicity is key to making a lasting impression on investors.

One of the best ways to do this is with a forecast v. actual report, or variance report. You let them know what your goals are ahead of time. Then report back on your progress. Sounds simple, but 70% of startups won’t do it because it takes time. Doing this will set you apart and connect you to your numbers more than ever. Using this to update investors will be an even greater step, keeping them in the loop and able to offer advice on any current challenges.

The dashboard for investors is quite similar to what a CEO or any top executive should see. I suggest having ONE SOURCE OF TRUTH. If you create too many dashboards with different tools and measurements, it can get really confusing after a while.

Creating an investor-friendly startup dashboard goes beyond just showcasing numbers. ? Tailor to Investor Interests: Understand your investors' focus areas. Are they more concerned with growth metrics, financial health, or user engagement? Customizing your dashboard to reflect their interests and expectations. ? Incorporate Predictive Analytics: While historical data is vital, incorporating predictive analytics can set you apart. It shows investors that you’re not just tracking but also anticipating future trends and challenges. ? Embed Storytelling Elements: Numbers tell a story. Use your dashboard to narrate the journey of your startup – challenges overcome, milestones achieved, and future aspirations.