Content patterns are the ways you display and arrange the information and media on your web pages. For optimal user experience, these patterns should be relevant, engaging, and easy to scan and read. Some of the most common content patterns are card layout, which is a grid of rectangular elements that contain an image, a title, and a short description or call to action; hero layout, which is a large element that occupies the top or most of the web page; gallery layout, which is a collection of images or videos that can be viewed in a carousel, a lightbox, or a grid; and list layout that is a series of items arranged vertically or horizontally with an icon, a title, and a summary or detail. These content patterns are often used for showcasing products, services, or features; capturing attention and conveying messages or offers; displaying portfolios, projects, or testimonials; and displaying news, articles, or events.