How can you build your global network in a digital world?

1 Identify your purpose

Before you start reaching out to potential contacts, you need to have a clear idea of what you want to achieve from your networking efforts. Do you want to learn more about a specific industry, country, or role? Do you want to find a mentor, a partner, or a client? Do you want to expand your horizons and discover new opportunities? Having a purpose will help you focus your search, craft your message, and follow up effectively.

2 Research your target audience

Once you have a purpose, you need to find the right people to connect with. You can use various online platforms and tools to research your target audience, such as LinkedIn, Twitter, Facebook, industry blogs, podcasts, webinars, and online events. Look for people who share your interests, values, goals, or background, and who have relevant experience, knowledge, or influence. You can also ask for referrals from your existing network or join online communities and groups related to your field or destination.

3 Reach out with value

When you contact someone online, you need to make a good impression and show that you have something valuable to offer. You can do this by personalizing your message, expressing your appreciation, highlighting your commonalities, and stating your purpose clearly. You can also provide some value by sharing useful information, offering help, or giving feedback. Avoid asking for favors, being too pushy, or sending generic or spammy messages.

4 Build trust and rapport

After you initiate contact, you need to maintain and strengthen the relationship by building trust and rapport. You can do this by following up regularly, showing genuine interest, asking open-ended questions, listening actively, and giving support. You can also use various communication channels and formats, such as email, chat, video call, voice message, or social media, to suit your preferences and goals. You can also suggest or join online activities that can help you bond, such as virtual coffee chats, games, quizzes, or workshops.

5 Grow and diversify your network

As you build trust and rapport with your online contacts, you can also look for ways to grow and diversify your network. You can ask for introductions to other people who might be relevant or helpful for your purpose. You can also participate in online events and forums where you can meet new people and showcase your skills and expertise. You can also explore different cultures and perspectives by connecting with people from diverse backgrounds and locations.

6 Leverage your network for your career

Finally, you can leverage your network for your career by seeking and offering opportunities, advice, feedback, and referrals. You can also use your network to enhance your skills, knowledge, and reputation by learning from others, collaborating on projects, or creating content. You can also use your network to prepare for your work abroad by getting insights, tips, and support from people who have experience in your target country or industry.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?