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How can you build a strong professional network in finance?

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Networking is a vital skill for any professional, but especially for facilitators who need to connect with diverse stakeholders, clients, and peers. A strong network can help you find new opportunities, learn from others, and gain credibility in your field. But how can you build a strong professional network in finance, where competition and confidentiality are high? Here are some tips to help you.

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1 Identify your goals

Before you start reaching out to people, you need to have a clear idea of what you want to achieve from your networking. Do you want to find a mentor, a partner, a client, or a referral? Do you want to learn a new skill, get feedback, or explore a niche? Having a specific goal will help you target the right people, craft your message, and follow up effectively.

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Anthony J. Jackson

Entrepreneur | Insurance and Risk Assessment Expert | Speaker | Purpose Driven Leader| Driving growth and Empowering People to Change Their Lives
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In order to build a strong professional network in finance, you must first be a person who can add value to those you desire to network with. Second, you must be forward-focused on the bigger picture. Finally, you must be accessible and prove that you have the knowledge and bandwidth for the network you desire to build.

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Kurt Knutson

Build a bank to own forever or sell tomorrow.
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Be actively involved in the industry. Join trade associations, attend meetings, contribute content like articles to trade publications. Work your way up to breakout sessions at conferences to bring others ahead on their path. Keep moving towards presentations and key notes if that appeals to you. By the way, consistent content and engagement on LinkedIn is a GREAT place to start!

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2 Research your prospects

Once you have your goal, you need to find the people who can help you achieve it. You can use various sources to research your prospects, such as LinkedIn, industry publications, events, or referrals. Look for people who have relevant expertise, experience, or connections in your field of interest. You can also look for commonalities, such as shared contacts, interests, or values, to build rapport.

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Kurt Knutson

Build a bank to own forever or sell tomorrow.
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Who do you want to connect with? Be as specific as possible. It's easier to find what you are looking for when you take the time to truly understand and define. Then get as curious as you possibly can on them. What commonalities can you find in their backgrounds? What is important to them and why? What groups do they belong to and why? What events do they attend and why? The answers will further refine and inform where to look next. It all begins with defining who you are trying to reach. Without definition, it is overwhelming. But, it doesn't have to be that way!

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3 Reach out with value

When you contact your prospects, you need to make a good impression and show that you have something valuable to offer. You can do this by personalizing your message, expressing genuine interest, and providing useful information or insights. For example, you can compliment their work, share a relevant resource, or ask for their opinion on a topic. Avoid asking for favors or being too pushy.

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Kurt Knutson

Build a bank to own forever or sell tomorrow.
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If you have done your research, you should have some really good ideas of what is of interest to your prospect. Michael Porter's "The Five Competitive Forces That Shape Strategy" is a GREAT framework to use. Burn the framework into your mind. Understand the framework. Apply the framework to those you are trying to build a relationship with. You don't have to have the answers to everything within the Five Forces for a conversation with your prospect... But you need to be knowledgeable. When you have an opportunity, ask questions of your prospect about Five Forces issues they are dealing with. You don't need to reference the Five Forces framework - make it conversational. Ask questions one-by-one and over time (months). It works.

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4 Follow up and nurture

Networking is not a one-time event, but a long-term process of building relationships. You need to follow up with your prospects and keep in touch with them regularly. You can do this by sending thank-you notes, sharing updates, offering help, or inviting them to events. You can also ask for introductions to other people in their network, if appropriate. The key is to be consistent, respectful, and supportive.

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5 Leverage online platforms

Online platforms can be a great way to expand and maintain your network in finance. You can use social media, blogs, podcasts, webinars, or forums to showcase your expertise, share your insights, and engage with your audience. You can also join online communities, groups, or associations that are relevant to your field and participate in discussions, events, or projects. Online platforms can help you reach more people, build your reputation, and stay updated.

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6 Seek feedback and improvement

Networking is a skill that you can always improve. You can seek feedback from your network and ask them how you can add more value, improve your communication, or collaborate better. You can also learn from other facilitators who have successful networks in finance and emulate their best practices. Networking is a continuous learning journey that can help you grow as a facilitator and as a professional.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you build a strong professional network in finance?

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5

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1 Identify your goals

2 Research your prospects

3 Reach out with value

4 Follow up and nurture

5 Leverage online platforms

6 Seek feedback and improvement

7 Here’s what else to consider

Facilitation

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How can you build a strong professional network in finance?

1

2

3

4

5

6

7

1 Identify your goals

2 Research your prospects

3 Reach out with value

4 Follow up and nurture

5 Leverage online platforms

6 Seek feedback and improvement

7 Here’s what else to consider

Facilitation

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