登录查看更多内容

How can you build and maintain donor relationships during business expansion fundraising?

由人工智能和领英社区提供技术支持

Business expansion fundraising is a challenging and exciting process that requires a clear vision, a compelling pitch, and a solid network of potential donors. But it also demands a lot of attention and care for your existing donors, who are your most valuable supporters and advocates. How can you build and maintain donor relationships during business expansion fundraising, without compromising your goals or neglecting your core mission? Here are some tips to help you succeed.

此文章中的业界达人

由社区从 6 条内容中精选。了解更多

1 Communicate your vision

One of the first steps to build and maintain donor relationships during business expansion fundraising is to communicate your vision clearly and consistently. Explain why you are expanding, what impact you hope to achieve, and how you will measure your progress. Share your story, your values, and your passion with your donors, and invite them to join you on your journey. Use different channels and formats, such as newsletters, social media, videos, webinars, or events, to reach out to your donors and keep them updated and engaged.

添加您的观点

Daniel F. Madden, MBA

Business Analyst, Leader
举报内容
In my eyes- investors choose people more than ideas. Build a personal relationship with your target investors, and watch your business take off.

已翻译

赞
Pilar Barton

Nonprofit Leader & Fundraising Strategist | Founder & Executive Director of Empathink | Advocate for Empathy, Conservation, and Conscious Leadership Development | Responsible Land Stewardship and Community Building Focus
举报内容
During business expansion fundraising, prioritize personalized communication with donors to keep them engaged and informed about the progress and impact of the expansion. Provide regular updates, involve them in decision-making processes, and express gratitude for their continued support. Ensure transparency and clarity regarding how their contributions contribute to the organization's growth and mission.

已翻译

赞
Randy Parlor

Personal finance author, speaker, teacher, consultant
举报内容
Get as many permissions as possible for mailing, emailing, & social media messaging that can be used to distribute 30 second to 1 minute videos of your organization's spokesperson sharing the business expansion vision & mission & the rewards you expect to come about as a result. Include the satisfaction & joy donors get from being investors in the expansion that helps other people get products & services they need. Also, using phone and text permissions you could periodically contact the current and prospective stakeholders. Every month or two letting them know, by way of their help and investment, the progress being made and expansion victories achieved as well as personal stories of lives being positively changed with their help.

已翻译

赞
Lokendra Mahavar

Social Specialist at LEA ASSOCIATES SOUTH ASIA PRIVATE LIMITED
举报内容
Building and maintaining donor relationships during business expansion fundraising is crucial for the success of your fundraising efforts. Here are some strategies to help you effectively manage donor relationships during this period: Building Donor Relationships: Clear Communication: Personalized Engagement: Recognition: Transparency: Feedback Loop: Regular Updates: Exclusive Events: Stewardship Program: Impact Reports: Feedback Collection: Solicit feedback on donor experiences and use it to improve your interactions and address any concerns promptly. Celebration of Milestones: Adapt to Changes:

已翻译

赞

2 Segment your donors

Another important step to build and maintain donor relationships during business expansion fundraising is to segment your donors according to their interests, preferences, and capacities. Not all donors are the same, and you need to tailor your communication and solicitation strategies accordingly. For example, you can segment your donors by their giving level, their involvement with your organization, their geographic location, their affinity with your cause, or their preferred method of contact. By segmenting your donors, you can target them more effectively and personalize your messages and offers.

添加您的观点

3 Show appreciation and recognition

A third essential step to build and maintain donor relationships during business expansion fundraising is to show appreciation and recognition for your donors' contributions and support. Don't take your donors for granted, and don't forget to thank them promptly and sincerely. Express your gratitude in different ways, such as sending thank-you notes, cards, or emails, making phone calls, giving shout-outs on social media, or featuring donor stories on your website or blog. You can also create special recognition programs or events for your major donors, such as naming opportunities, plaques, or awards.

添加您的观点

4 Provide feedback and impact reports

A fourth crucial step to build and maintain donor relationships during business expansion fundraising is to provide feedback and impact reports to your donors on a regular basis. Don't leave your donors in the dark, and don't make them wonder what happened to their money. Show them how their donations are being used, what results you are achieving, and what challenges you are facing. Share stories, testimonials, photos, or videos that illustrate the difference you are making with their help. You can also invite your donors to visit your projects, meet your beneficiaries, or participate in your activities.

添加您的观点

5 Ask for feedback and input

A fifth important step to build and maintain donor relationships during business expansion fundraising is to ask for feedback and input from your donors. Don't assume that you know what your donors want, need, or think. Ask them for their opinions, suggestions, or concerns, and listen to them carefully. You can use surveys, polls, interviews, focus groups, or online forums to collect feedback and input from your donors. By asking for feedback and input, you can show your donors that you value their perspectives, improve your performance, and identify new opportunities.

添加您的观点

6 Cultivate long-term relationships

A sixth and final step to build and maintain donor relationships during business expansion fundraising is to cultivate long-term relationships with your donors . Don't treat your donors as transactions, and don't disappear after you receive their donations. Treat your donors as partners, and keep in touch with them throughout the year. You can use newsletters, emails, phone calls, social media, or events to stay connected and relevant to your donors. You can also offer your donors opportunities to get more involved with your organization, such as volunteering, mentoring, or advocating. By cultivating long-term relationships, you can increase your donor retention, loyalty, and satisfaction.

添加您的观点

Phumlani Mfenyana

Manager: Community Affairs - South Africa
举报内容
Inviting donors to participate in some of your discussions around expansion should also be considered. Donors are likely to make inputs that respond best to their interests and therefore retain existing or encourage new donors to participate. This is also important in that when donors participate in planning, they inadvertently become invested in the success of the expansion and the success of the organisation.

已翻译

赞

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Aravind S.

Product Visionary?| Investor | Proptech | 85,000+ YT | 2x Founder | AI SaaS
举报内容
Keep donors updated on progress and impact. Personalize interactions, showing appreciation for their support. Regularly express gratitude and involve them in your journey. Transparency builds trust; share both successes and challenges. Provide opportunities for involvement beyond just monetary contributions, like volunteering or networking events. Finally, remember to listen actively to their feedback and adapt your approach accordingly.

已翻译

赞

Fundraising

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

How can you build and maintain donor relationships during business expansion fundraising?

1

2

3

4

5

6

7

1 Communicate your vision

2 Segment your donors

3 Show appreciation and recognition

4 Provide feedback and impact reports

5 Ask for feedback and input

6 Cultivate long-term relationships

7 Here’s what else to consider

Fundraising

给文章评分

感谢您的反馈

更多Fundraising相关文章

更多相关阅读内容

How can you build and maintain donor relationships during business expansion fundraising?

1

2

3

4

5

6

7

1 Communicate your vision

2 Segment your donors

3 Show appreciation and recognition

4 Provide feedback and impact reports

5 Ask for feedback and input

6 Cultivate long-term relationships

7 Here’s what else to consider

Fundraising

给文章评分

感谢您的反馈

查看其他技能