SEO audits are essential for identifying and fixing issues that affect your site's performance, visibility, and user experience. But they can also be time-consuming, tedious, and complex. How can you automate SEO audits and fixes to save time, improve accuracy, and optimize your site faster? Here are some tips and tools to help you.
A crawler tool is a software that mimics how search engines crawl and index your site. It can help you discover and analyze various SEO factors, such as broken links, duplicate content, meta tags, site speed, mobile-friendliness, and more. You can use a crawler tool to run regular SEO audits on your site and generate reports with actionable insights and recommendations. Some popular crawler tools are Screaming Frog, Sitebulb, and DeepCrawl.
In one of the recent updates, Screaming Frog added a new feature where you can go to the top right section of the window => Go to the Issues tab, and get all issues it found. You can sort them out by name, type, priority, number of URLs affected, or % of total URLs. After you click on any of the issues you get a Description of the issue and How To Fix it below. Also, on the left side, you get all the URLs affected by the issue.
Use Google appscript and screaming frog scheduling feature. Link a google sheet with screaming frog scheduling. Then use some appscript code to get audits which cannot be done by creamingfrog. Let me know if you want to understand the whole process.
A monitoring tool is a software that tracks and alerts you of any changes or issues on your site that may affect your SEO. It can help you detect and fix problems before they harm your rankings, traffic, or conversions. You can use a monitoring tool to automate checks on your site's uptime, security, performance, indexation, and more. Some popular monitoring tools are Google Search Console, Moz Pro, and SEMrush.
Automating SEO audits and fixes can be achieved using various SEO automation tools: Schedule Audits: You can schedule a weekly technical SEO audit and the Site Audit tool will automatically start crawling your website. Monitor Issues: Check reports regularly, and monitor if the number of issues found is shrinking and your site’s positions. Use SEO Automation Tools: SEO automation tools can help you streamline your SEO tasks. Track Rankings: Tools like Semrush’s Position Tracking tool allow you to keep track of your website’s ranking positions on Google for a specific set of keywords. Remember, while automation tools are helpful, they do not substitute for human creativity and expertise.
A CMS plugin is a software that integrates with your content management system (CMS) and enhances its functionality and features. It can help you automate SEO tasks and fixes related to your content creation and optimization. You can use a CMS plugin to manage and update your SEO elements, such as titles, descriptions, headings, images, schema, and more. Some popular CMS plugins are Yoast SEO, Rank Math, and All in One SEO.
- Rank Math is a WordPress plugin that helps you optimize your site for search engines and social media. - Rank Math can monitor your site health by checking for errors, broken links, performance issues, and more. - Rank Math can also provide suggestions and tools to improve your site health and ranking.
A scripting tool is a software that allows you to write and execute custom code to automate SEO processes and tasks. It can help you perform advanced SEO audits and fixes that require more flexibility and customization. You can use a scripting tool to manipulate and analyze large data sets, create and test SEO hypotheses, automate workflows and actions, and more. Some popular scripting tools are Python, R, and Google Apps Script.
An SEO agency is a company that provides professional SEO services and solutions. It can help you automate SEO audits and fixes by taking care of the entire process for you. You can hire an SEO agency to conduct comprehensive SEO audits, implement strategic SEO fixes, monitor and report on your SEO performance, and more. Some benefits of hiring an SEO agency are expertise, experience, resources, and results.
Automating SEO audits and fixes can help you save time, improve accuracy, and optimize your site faster. But it also requires choosing the right tools and methods for your needs and goals. What are some of the tools and methods you use to automate SEO audits and fixes? Share your tips and experiences with us.
Doing SEO Audits manually is great as you will fully aware about your website functionality and where your website is lacking. But it's very time taking activity, so it's better to perform SEO Audits through Automation Tools that will make this tedious task easy. Mine fav 4 Tools are, SEMrush, Ahrefs, Screaming Frog SEO Spider and MOZ Pro.
We can also use tools like SEMRush & Ahref for audits automation. We can schedule these on montly basis and the tool will analyze the website and provide us report on issues that we have on our website.