How can you apply real options valuation to R&D project planning?
Research and Development (R&D) is a crucial driver of innovation and competitive advantage, yet it is often fraught with uncertainty and risk. Real options valuation (ROV) provides a framework to assess and manage the inherent risks in R&D projects. By treating each R&D initiative as an "option" with the potential for future investment, ROV allows you to make informed decisions that align with your strategic goals.