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How can you address unconscious bias when working with diverse stakeholders?

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Unconscious bias is the tendency to make judgments or assumptions about people based on stereotypes, preferences, or experiences that we may not be aware of. It can affect how we communicate, collaborate, and manage projects with diverse stakeholders, such as clients, team members, partners, and suppliers. In this article, you will learn how to address unconscious bias when working with diverse stakeholders and why it is important for project leadership.

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Rajdeep D.

1 Identify your own biases

The first step to address unconscious bias is to recognize that you have it. No one is immune to unconscious bias, and it can influence how you perceive, evaluate, and interact with others. To identify your own biases, you can use self-assessment tools, such as the Implicit Association Test, or seek feedback from others who can challenge your assumptions and perspectives. You can also reflect on your own experiences, values, and beliefs, and how they may affect your decisions and actions.

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Rajdeep D.
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To address unconscious bias when working with diverse stakeholders, foster awareness through training sessions and open discussions. Encourage active listening to diverse perspectives, and implement blind recruitment processes to mitigate biases in hiring. Promote a culture of inclusivity by highlighting diverse success stories and recognizing unconscious bias as a collective challenge. Establish clear guidelines for decision-making to reduce subjective judgments, and regularly assess and adjust processes to ensure fairness. Emphasize the value of diversity and inclusion, creating an environment where all stakeholders feel heard, respected, and valued for their unique contributions.

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Timothy Hull, Ph.D.

Navy Submarine Veteran | Servant Leadership | Agile Leader | Certified SAFe RTE | SAFe 6 Leading | CAL-E? & CAL-O? | Certified Scrum Product Owner? | Certified ScrumMaster? | Team Kanban Practitioner (TKP)
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A key to true leadership is to be self-aware. As part of each person's development, we should constantly evaluate ourselves as leaders so we can set an example for the rest of the organization. There are many tools available to make this happen, and this should be a task that takes time, but we must evaluate ourselves continuously.

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Esther Jordan

Digital Marketer of 15 Years | Experienced SEO Writer | Seasoned Editor with Team Management Expertise | Content Strategist | Account Manager | Social Media Moderator
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Addressing unconscious bias with diverse stakeholders involves fostering awareness through education and discussions. Implement structured processes using objective criteria, diversify decision-making teams, and promote inclusivity by valuing diverse perspectives. Encourage feedback mechanisms, regularly review policies, and monitor outcomes to ensure fairness and equality in decision-making.

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2 Educate yourself and others

The second step to address unconscious bias is to educate yourself and others about the different types of bias and how they can impact project outcomes. For example, confirmation bias is the tendency to seek or interpret information that confirms our existing views, while affinity bias is the tendency to favor people who are similar to us. By learning about these and other biases, you can develop awareness and empathy for diverse stakeholders and their needs, expectations, and perspectives. You can also share your knowledge and insights with your project team and stakeholders, and encourage open and respectful dialogue.

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Timothy Hull, Ph.D.

Navy Submarine Veteran | Servant Leadership | Agile Leader | Certified SAFe RTE | SAFe 6 Leading | CAL-E? & CAL-O? | Certified Scrum Product Owner? | Certified ScrumMaster? | Team Kanban Practitioner (TKP)
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In our organization, we have training each quarter on the subject of diversity. While sometimes this training gets a bad rap, it works because it causes the organization to have constant dialog on the subject.

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3 Diversify your network and sources

The third step to address unconscious bias is to diversify your network and sources of information. By expanding your connections and exposure to different people and cultures, you can reduce your reliance on stereotypes and assumptions, and increase your appreciation and understanding of diversity. You can also diversify your sources of information, such as research, data, and feedback, to avoid confirmation bias and ensure that you have a balanced and comprehensive view of the project situation and context.

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Ankit Saxena

Technology Leader, SAFe Practitioner, AI explorer, Cloud Enthusiast, Author
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Diverse Network Building: - Actively seek diverse professional events and networks. - Engage in mentorship programs with individuals from underrepresented groups. Inclusive Collaboration: - Form cross-functional teams to encourage diverse collaboration. - Include diverse perspectives in decision-making bodies. Education and Awareness: - Stay informed about diversity, equity, and inclusion. - Participate in cultural competency training and encourage your team to do the same. Continuous Improvement: - Establish feedback mechanisms for ongoing improvement. - Advocate for inclusive policies and practices in hiring and within the organization.

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4 Review your processes and practices

The fourth step to address unconscious bias is to review your processes and practices for potential bias and gaps. For example, you can examine how you recruit, select, and assign project team members, how you communicate and collaborate with stakeholders, how you define and measure project success, and how you handle conflicts and feedback. You can also involve diverse stakeholders in your project planning, execution, and evaluation, and solicit their input and feedback throughout the project lifecycle.

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5 Challenge and change your bias

The fifth step to address unconscious bias is to challenge and change your bias when you encounter it. This means being mindful of your thoughts, feelings, and actions, and questioning whether they are based on facts or biases. It also means being open to new information and perspectives, and willing to adjust your views and behaviors accordingly. You can also seek support and accountability from others who can help you identify and overcome your bias, such as mentors, coaches, or peers.

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6 Celebrate and leverage diversity

The sixth step to address unconscious bias is to celebrate and leverage diversity as a strength and opportunity for project leadership. Diversity can enhance creativity, innovation, problem-solving, and performance in projects, as well as foster trust, engagement, and satisfaction among stakeholders. By celebrating and leveraging diversity, you can create a positive and inclusive project culture, where everyone feels valued, respected, and empowered to contribute and collaborate.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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How can you address unconscious bias when working with diverse stakeholders?

1

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3

4

5

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1 Identify your own biases

2 Educate yourself and others

3 Diversify your network and sources

4 Review your processes and practices

5 Challenge and change your bias

6 Celebrate and leverage diversity

7 Here’s what else to consider

Project Leadership

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How can you address unconscious bias when working with diverse stakeholders?

1

2

3

4

5

6

7

1 Identify your own biases

2 Educate yourself and others

3 Diversify your network and sources

4 Review your processes and practices

5 Challenge and change your bias

6 Celebrate and leverage diversity

7 Here’s what else to consider

Project Leadership

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