How can you ace a technical advertising interview?

1 Understand the role

The first step is to understand the role you are applying for and what skills and competencies are required for it. You can do this by reading the job description carefully, researching the company and its products or services, and reviewing your own resume and portfolio. You should also try to find out what kind of technical interview you will have, such as a phone call, a video chat, a written test, or a live presentation. This will help you tailor your preparation and practice accordingly.

2 Review the basics

The second step is to review the basics of the technical areas that are relevant to the role. For example, if you are applying for a data analyst position, you should brush up on your statistics, SQL, Excel, and data visualization skills. If you are applying for a creative director position, you should refresh your knowledge of design principles, tools, and trends. You should also familiarize yourself with the industry standards, best practices, and terminology of the advertising field. You can use online courses, books, blogs, podcasts, or videos to learn or revise the basics.

4 Prepare your tools and materials

The fourth step is to prepare your tools and materials that you will need for the technical interview. Depending on the format and the content of the interview, you might need a laptop, a webcam, a microphone, a stable internet connection, a pen and paper, or a portfolio. You should also prepare some examples of your previous work or projects that demonstrate your technical skills and achievements. You should also have some questions ready to ask the interviewer about the role, the company, or the industry.

5 Be confident and professional

The fifth step is to be confident and professional during the technical interview. You should dress appropriately, arrive on time, greet the interviewer politely, and thank them for their time. You should also be honest, enthusiastic, and positive about your skills and experience. You should also be ready to explain your thought process, justify your decisions, and accept feedback or criticism. You should also avoid using jargon, slang, or filler words, and speak clearly and concisely. You should also show your interest and curiosity in the role, the company, and the industry, and express your willingness to learn and grow.

6 Follow up and reflect

The sixth step is to follow up and reflect after the technical interview. You should send a thank you note to the interviewer within 24 hours, reiterating your interest and appreciation for the opportunity. You should also ask for feedback or next steps, and keep in touch until you hear back from them. You should also reflect on your performance, strengths, and weaknesses, and identify areas for improvement or learning. You should also celebrate your achievements and efforts, and reward yourself for your hard work.